Sr. Salesforce Marketing Cloud Admin/Developer

Together we fight for everyone’s opportunity for a better financial future.

We will do this together — with customers, partners and colleagues. We will fight for others, not against: We will stand up for and champion everyone’s access to opportunities. The status quo is not good enough … we believe every individual and every community deserves access to financial opportunities. We are determined to support both individuals and communities in reaching a better financial future.  We know that reaching this future depends on our actions today.

Like our Purpose Statement, Voya believes in being bold and committed to action.  We are committed to a work environment where the differences that we are born with — and those we acquire throughout our lives — are understood, valued and intentionally pursued. We believe that our employees own our culture and have a responsibility to foster an environment where we all feel comfortable bringing our whole selves to work. Purposefully bringing our differences together to positively influence our culture, serve our clients and enrich our communities is essential to our vision.

Are you ready to join a company with a strong purpose and a winning culture? Start your Voyage – Apply Now

Get to Know the Opportunity:

Voya Financial is looking for an experienced, insightful and results-oriented Sr. Salesforce Marketing Cloud Administrator/Developer to support our Enterprise Wide Marketing business.  Our ideal candidate is passionate about their work, self-motivated, detail oriented and has excellent problem solving abilities. The desired candidate will have a strong technical background in Salesforce Marketing Cloud and a deep understanding of product design and implementation.  The candidate will develop knowledge of Voya’s business workflow and processes and translate that knowledge into business solutions that are scalable, extensible and easily maintainable on the Salesforce Marketing Cloud platform.

The Contributions You'll Make:

• Responsible for requirements gathering, development, configuration, testing and debugging Marketing Automation solutions and integrations using Salesforce Marketing Cloud Platform and ETL tools.
• Responsible for the Marketing Cloud subscriber model and data flow as it moves between platforms (Marketing Cloud, Salesforce, Data Warehouse, and others), to ensure processes (such as unsubscribe) are consistent
• Responsible for analysis and requirement gathering as well as documenting specifications
• Create and maintain all necessary documentation for developed applications
• Maintain and document technical processes and marketing automation procedures and provide seamless hand-off to business users to utilize
• Collaborate with marketing and product management teams to define and implement new functionality and product capabilities within Salesforce Marketing Cloud
• Continuously analyze operational process to find and implement new efficiencies
• Perform data queries (SQL and SOQL) to pull ad hoc data from database for analytics, segmentation, data import/export etc.
• Key contact for Salesforce Marketing Cloud Premier Support, participating in weekly meetings and liaising with designated support engineer Skills, Knowledge & Experience Required

Minimum Knowledge and Experience:

• Bachelor’s degree in Computer Science, Software Engineering, MIS or similar curriculum is required.
• 4+ years of application development experience
• 2+ years Salesforce Marketing Cloud experience is a must.
• Salesforce Certified Marketing Cloud Email Specialist – Required.
• In-depth understanding of the architecture, capabilities and constraints of the Salesforce application coupled with good understanding of business processes.
• Database experience writing queries in SQL/SOQL, working with Data Loader, Workbench and ETL tools to perform bulk data updates.
• Hands-on experience with Email Studio, Mobile Studio, Content Builder, Contact Builder, Web Studio, Automation Studio and Journey Builder
• Strong working knowledge of data modeling concepts, relational database systems, Object Oriented Programming and web application development
• Experience with ETL, Server-Side JavaScript (SSJS), SQL, AMPscript, JSON and SOAP/REST APIs
• Understanding of online user experience as it relates to email, content, and conversion
• Proven ability to multitask and work in a fast-paced environment
• Familiarity with agile software delivery methodologies such as Scrum.
• Excellent oral, presentation, and written communication skills required.
• Experience with Salesforce Cloud platforms - Servic