Creative Lead
HogarthAbout the role
Hogarth is the Global Content Production Company. Part of WPP, Hogarth partners with one in every two of the world’s top 100 brands including Coca-Cola, Ford, Rolex, Nestlé, Mondelez and Dyson. With a breadth of experience across an extensive range of sectors, Hogarth offers the unrivaled ability to deliver relevant, engaging, and measurable content across all channels and media - both established and emerging. The number of channels at our fingertips; the need for speed; and the drive for mass personalisation, all mean that brands need different solutions. Our global team of over 7,500 craft and technology experts brings together creative, production and innovation to help clients navigate this exciting and ever-changing world of today’s content experience.
WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. Working at WPP means being part of a global network of more than 100,000 talented people dedicated to doing extraordinary work for our clients. We operate in over 100 countries, with corporate headquarters in New York, London and Singapore. WPP is a world leader in marketing services, with deep AI, data and technology capabilities, global presence and unrivalled creative talent. Our clients include many of the biggest companies and advertisers in the world, including approximately 300 of the Fortune Global 500. Our people are the key to our success. We're committed to fostering a culture of creativity, belonging and continuous learning, attracting and developing the brightest talent, and providing exciting career opportunities that help our people grow.
A Hybrid working model
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
What does a Creative Lead do at Hogarth?
The purpose of this role is to provide leadership, direction, and inspiration in an evolving energetic and passionate team of Creative Content and Production experts. Responsible for all creative operations globally, staff supervision and work production. Directs the activities of creative teams to maintain and improve Hogarth's standards of creative excellence. An experienced presenter and digital storyteller who serves as Agencies and Clients' Creative expert leading strategic efforts.
As part of agency's senior management team, the individual will be expected to fully participate and be responsible for senior level decision making, managing cultural connectivity, leading the creative community, morale & momentum across the teams and responsibility for all creative.
Our overall mission at Hogarth is to be the number 1 Creative + Production + Innovation company in the world.
Reporting lines and key stakeholders:
This role reports to the Creative Director, North America
You will work closely with Client, Creative, Studio, Account, Operations, and Agency teams
Responsibilities:
- Sets an inspirational creative vision and high standards for an evolving fast paced business
- Understands and champions the thinker/maker culture and can shorten the distance between thinking and making
- Looks to streamline and innovate processes and product to continually improve our creative offering
- Responsible for overall digital and traditional creative excellence, including problem solving, creative strategy, quality of creative craft, innovation within creative team, and impact of creative product
- Provides leadership and direction of the creative process; is the final arbiter of creative excellence for the design teams
- Responsible for projecting Hogarth's image as a creative center of excellence through participation and success in internal and external awards programs
- Understanding/awareness of the market aesthetic and culture
- Understands data led modular activity
- Partners effectively with all departments to ensure delivery of on-time, high-quality deliverables that address all challenges
- Master storyteller with the ability to command a room and build strong client relationships
- Ensures all correspondence, materials, presentations, proposals, etc., seen by prospective and existing partners and clients are of highest quality and always relevant to the client's issues
- Attract great people
- Drive and uphold a meticulous standard for all creative work, ensuring exceptional attention to detail and error-free execution from the team to satisfy client requirements
- Oversee, energize,
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