T1 Senior Manager/Director, Content Distribution
Urban OneAbout the role
Job Title: Senior Manager/Director, Content Distribution and Marketing
Department: Marketing & Third Party Sales
Reports To: VP Content Distribution and Marketing
FLSA Status: Exempt
Work Location: Silver Spring, MD/New York, NY
OVERVIEW:
The TV One story began with a bold vision to create a network that authentically reflects and celebrates Black culture. Since launching in 2004, TV One has grown into a leading cable television network, delivering original entertainment, lifestyle, and news programming to millions of households nationwide. From award-winning series and documentaries to culturally relevant storytelling, TV One amplifies Black voices and honors the richness of the African American experience.
As part of the Urban One family, TV One is committed to being a trusted media destination that informs, entertains, and empowers our community. We pride ourselves on fostering a creative, inclusive, and collaborative culture where innovation thrives. At TV One, we are passionate about our people and dedicated to attracting, developing, and retaining exceptional talent who continue to challenge the norm and shape the future of media.
The Sr. Manager/Director of Content Distribution & Marketing is responsible for driving the strategic distribution, licensing, and monetization of the company’s content portfolio across linear television, digital platforms, and emerging streaming ecosystems. This role leads key partnerships with MVPDs, streaming platforms, and digital distributors while identifying new opportunities to expand audience reach and revenue.
The Sr. Manager/Director will work cross-functionally with Ad Sales, Marketing, Finance, and Legal to maximize distribution value, strengthen affiliate relationships, and support the growth of the company’s content brands across domestic and international markets.
ESSENTIAL RESPONSIBILITIES:
- Develop and execute distribution strategies to maximize reach and revenue for the company’s programming across linear, digital, and streaming platforms.
- Identify and pursue new distribution opportunities across OTT, FAST, AVOD, SVOD, and emerging digital platforms.
- Analyze performance metrics to optimize distribution strategy and maximize ROI.
- Manage and expand relationships with MVPDs, virtual MVPDs, streaming platforms, and technology partners.
- Identify incremental revenue opportunities through new platforms, syndication, and content licensing.
- Collaborate with external partners on joint marketing and promotional initiatives.
- Assist senior leadership in negotiating content distribution agreements and platform partnerships, by preparing deal analyses, presentations, and financial models to support negotiations.
- Drive contract compliance and business alignment by partnering with Legal and Finance teams, preparing clear contract summaries, and overseeing all post‑deal obligations.
- Develop partner business review materials, highlighting key insights and actionable recommendations for internal stakeholders and external partners.
- Track evolving trends across streaming, FAST channels, digital distribution, and audience consumption behaviors.
- Monitor competitor strategies and emerging technologies impacting content distribution.
- Represent the company at industry conferences, panels, and strategic partner meetings.
- Foster a collaborative culture across departments to ensure alignment with company goals.
KNOWLEDGE/SKILLS/ABILITIES:
- Strong understanding of the evolving linear and digital media ecosystem, including FAST, OTT, AVOD, and SVOD platforms.
- Strong financial and analytical skills with the ability to evaluate deal economics.
- Exceptional relationship management and communication skills.
- Familiarity with content licensing, affiliate relations, and distribution agreements.
- Ability to thrive in a fast-paced media environment and manage multiple priorities.
- Highly organized professional with strong project management capabilities and excep
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