Director, Marketing Planning - Remote

At the American Cancer Society, we're working to end cancer as we know it, for everyone. Our employees and 1.3 million volunteers are raising the bar every single day. We are a culture comprised of diverse backgrounds and experience, to better serve our communities. 

The people who work at the American Cancer Society focus their diverse talents on our lifesaving mission. It is a calling. And the people who answer it are fulfilled.

The Director of Marketing Planning is a proactive, strategic and results-oriented leader strategically orchestrating the efficient stewardship of resources, optimization of processes, and on-time, on-budget delivery of impactful marketing campaigns in support of the American Cancer Society's mission. This critical and collaborative role is responsible for ensuring alignment of marketing efforts with department goals through effective work planning, agile marketing methodologies and rigorous executional discipline. The ideal candidate is a highly organized and proactive problem-solver with a demonstrated history of successfully managing direct reports and multiple complex projects within a fast-paced environment. Possessing exceptional communication skills and a deep understanding of marketing channels and deliverables, this accountable and decisive Director will ensure effective resource management and project success, reporting to the VP Marketing Strategy & Planning and collaborating closely with key marketing stakeholders.

***This is a remote position that can be home based anywhere within the United States. Experience managing a team of marketing project managers is highly preferred. ***

ESSENTIAL FUNCTIONS:

Lead & Develop a High-Performing, Project Management Team (30%) 

• Hire, manage, mentor, and inspire a team of marketing project managers, fostering a culture of proactive communication, seamless collaboration, and shared accountability ensuring efficient workflow and knowledge sharing.

• Ensure the team possesses cutting-edge skills and operates with autonomy to deliver ont time, on budget project execution. 

• Provide regular feedback and conduct performance reviews. 

Proactive Resource & Capacity Leadership (25%)

• Proactively develop and champion comprehensive marketing planning frameworks and processes that capture and codify incoming needs to better align and prioritize with organizational strategic objectives.  

• Lead the proactive planning and strategic forecast allocation of marketing resources across multiple business portfolios to identify required talent and ensure optimal resource allocation to  ensure optimal project delivery and strategic alignment.  

• Drive integrated team efforts to critically assess and prioritize incoming project requests based on strategic impact and resource availability, anticipating potential conflicts and developing proactive mitigation strategies.

Optimize Resources & Drive Operational Excellence (25%)  

• Establish and own the generation and insightful analysis of overarching marketing operational performance and efficiency reports.  

• Leverage analytical expertise to proactively identify systemic inefficiencies and opportunities for significant streamlining and automation across key marketing workflows.  

• Define and implement key performance indicators (KPIs) to continuously monitor and optimize operational effectiveness, driving measurable improvements in output and resource utilization.

Anticipatory Risk Mitigation & Contingency Planning (20%)

• Proactively identify, assess, and strategically mitigate potential resourcing and project risks, issues, and bottlenecks with a forward-thinking approach.  

• Lead the development of robust contingency plans to address unforeseen challenges, ensuring proactive problem-solving and the maintenance of balanced resource allocation and on-track project delivery. 

EXPERIENCE/QUALIFICATIONS:

• Minimum Degree Required: Bachelor's Degree

• Certificate(s) or License(s): Project Management Certification preferred

• Years of experience: 10+ years of project management experience in a marketing department, organization, or agency 

KNOWLEDGE, SKILLS, AND ABILITY:

• Passion for mentoring and talent development, with a track record of building high-performing teams. 

• Strong understanding of integrated marketing campaign execution. Including knowledge of the planning, creative, and production processes for digital, video, social, and traditional content.