Senior Manager, Data Strategy

The Role
We’re looking for a Senior Manager of Data Strategy to join our fast-growing Technology team here at Wpromote. In the role, you’ll help Wpromote performance marketers and their clients extract more insight and performance from their data by planning, prioritizing, and orchestrating multi-channel data projects end-to-end. You’ll support a portfolio of our larger clients, and consult on a variety of data solutions unique to our clients’ Martech stack and business objectives to advance their measurement maturity using media mix modeling and predictive analytics. You’ll guide clients and client teams in building a comprehensive data model and taxonomy that can serve as an omnichannel single source of truth for marketing performance and analysis. You’ll craft data solutions in partnership with technical experts in analytics tagging and configuration, data engineering, and reporting, and data analysis to maximize data utility through our services and apps in Polaris, Wpromote’s marketing intelligence platform. Lastly, you’ll serve as a thought leader and mentor to new team members.
At Wpromote, we believe that great work is only possible with great people. Our goal is to build a better, more inclusive work environment and support our people at every stage of their careers by prioritizing a strong work-life balance through our policies and benefits listed below. As a Best Place to Work according to both Ad Age and Glassdoor and Adweek’s Fastest Growing Digital Agency, we are moving fast to expand our teams and bring new experts into the fold to keep pushing the boundaries of what’s possible in marketing.
We offer:-Remote-first culture-Half-day Fridays year round-Unlimited PTO-Challenger Recharge week (Summer)-Extended Holiday break (Winter)-Flexible schedules-Work from anywhere options*-100% paid parental leave-401(k) matching-Medical, Dental, Vision, Life, Pet Insurance-Sponsored life insurance-Short Term Disability insurance and additional voluntary insurance-LinkedIn Learning Membership and more!
The anticipated annual salary for this role will range from $55,000 - $110,000, based on consideration of a wide array of factors unique to each candidate, including but not limited to skill set, years and depth of experience, education and certifications, competitive benchmarks, scope of responsibility, market dynamics, geographic location, and respective state’s salary threshold for exempt employees. The total compensation package for this role will include benefits (listed above).
*This position may be performed remotely in most states within the US, with some exclusions**This position is not eligible for immigration sponsorship
#LI-JJ#LI-Remote

You Will Be

• Owning and project managing Data Strategy & Analytics tasks as needed for a portfolio of multiple clients, and tasks coming from our support queue
• Acting as the strategic lead for end-to-end measurement solutions, partnering with technical experts in Analytics Engineering, Analytics Management, Data Engineering, Reporting Solutions, and Data Analysis 
• Working closely with paid media buyers to support analysis of performance measurement, and utilizing measurement solutions to define methods for optimizing campaign outcomes 
• Educating, training, and leading the build-out of data taxonomy across clients for use in reporting and media planning
• Running weekly project management sprint sessions with cross-functional technical teams on dedicated clients as needs emerge or evolve, seeing tasks through to completion efficiently to improve the overall cycle time on task completion
• Directly communicating with clients and internal stakeholders on data needs within your portfolio or tasks coming from the support queue
• Partnering with Data Strategy & Analytics leadership to design processes to efficiently deliver cohesive Data Strategy & Analytics services across technical teams to clients and internal stakeholders from our support queue
• Creating new Asana task templates in partnership with Data Strategy & Analytics leaders to automate aspects of project management and productivity reporting across the team
• Identifying new measurement needs for our clients and working with cross-departmental teams to develop new solutions that can be delivered to clients at scale
• Coaching up mid-level Data Strategists by reviewing deliverables to ensure quality assurance checks and best practices are in place

You Must Have

• 4+ years experience working in digital media and marketing environment
• 4+ years experience working with media data
• Strong client-facing experience at a digital media or performance marketing agency or similar environment
• A functional understanding of marketing and advertising technology platforms including advertising (Google Ads, Meta Ads, etc.), analytics (Google Analytics, Adobe Ana