Senior Marketing Associate, Digital Health

This is where your work makes a difference.

At Baxter, we believe every person—regardless of who they are or where they are from—deserves a chance to live a healthy life. It was our founding belief in 1931 and continues to be our guiding principle. We are redefining healthcare delivery to make a greater impact today, tomorrow, and beyond.

Our Baxter colleagues are united by our Mission to Save and Sustain Lives. Together, our community is driven by a culture of courage, trust, and collaboration. Every individual is empowered to take ownership and make a meaningful impact. We strive for efficient and effective operations, and we hold each other accountable for delivering exceptional results.

Here, you will find more than just a job—you will find purpose and pride. 

Your Role at Baxter

As a Senior Marketing Associate, you have lots of ideas grounded in research and knowledge of the marketplace. Your skills in planning and implementing these ideas are what make you an outstanding business partner and marketer. You critically think through problems and communicate your ideas in a way that helps us compete. Your curiosity, love of learning, and active listening gives you a significant understanding of healthcare and business.

And, while a great teammate, you are also competitive - determined to achieve results and get things done.

At Baxter, we're not just promoting the latest life-saving products; we're thinking strategically about getting products to those who need them by understanding the value they provide, the market where they are needed, and the approach to reach the right individuals.

Your team

We develop quality products with the patient in mind, so our marketing efforts are also patient centric. That means you can be proud of our work and the value we provide to people every day.

As a large, multinational organization, you can expand your knowledge through collaboration with peers, partners, and teams, providing exposure to different facets of our portfolio, and a supportive leadership team that encourages ongoing development.

From your leaders to your peers, we operate as one team. We are passionate about delivering for our patients and the business. We continue developing digital tools to enable efficiency and support a variety of learning and development opportunities.

We are looking for individuals to be based in Either Raleigh NC or Deerfield IL

What you will be doing

• Handle and lead marketing support projects for product launches, field sales support, and other marketing activities within your portfolio.
• Become an internal subject matter authority for your assigned portfolio.
• Generate/analyze competitive intelligence and promote understanding of competitive tactics with the sales team.
• Partner with marketing communications to create innovative content to drive market awareness, lead generation, deal closure.
• Coordination of portfolio social media calendars and organization of marketing materials within content management system within portfolio.
• Regularly interact with customers through presentations, interviews, tradeshows, professional societies, and occasional site visits and develop customer relationships.
• Collaborate with global portfolio marketing to understand underlying issues related to product quality/customer complaints; ensure feedback is communicated back to respective owners for input into recommendations and resolution to identified issues.

What you will bring

• Minimum Bachelor’s degree, with major in marketing, business, communications, engineering, or related field.
• 3+ years professional Marketing experience.
• Highly organized self-starter who is willing to work as a team and independently and take initiative.
• Demonstrated strong communication skills and ability to facilitate large group meetings to a successful outcome.
• Technical/Health IT, medical device integrations expertise would be nice to have.
• Strong multi-tasking ability to simultaneously coordinate, prioritize and balance multiple priorities and projects.
• Entrepreneurial spirit.

Baxter is committed to supporting the needs for flexibility in the workplace. We do so through our flexible workplace policy which includes a required minimum number of days a week onsite. This policy provides the benefits of connecting and collaborating in-person in support of our Mission. The flexible workplace policy is subject to local laws and legal requirements. At its discretion, Baxter may decide to adjust, suspend, or discontinue as business needs change.

We understand compensation is an important factor as you consider the next step in your career. At Baxter, we are