Senior Product Data Analyst, Education Technology

If you’re passionate about building a better future for individuals, communities, and our country—and you’re committed to working hard to play your part in building that future—consider WGU as the next step in your career.

Driven by a mission to expand access to higher education through online, competency-based degree programs, WGU is also committed to being a great place to work for a diverse workforce of student-focused professionals. The university has pioneered a new way to learn in the 21st century, one that has received praise from academic, industry, government, and media leaders. Whatever your role, working for WGU gives you a part to play in helping students graduate, creating a better tomorrow for themselves and their families.

The salary range for this position takes into account the wide range of factors that are considered in making compensation decisions including but not limited to skill sets; experience and training; licensure and certifications; and other business and organizational needs.

At WGU, it is not typical for an individual to be hired at or near the top of the range for their position, and compensation decisions are dependent on the facts and circumstances of each case. A reasonable estimate of the current range is:
 

Pay Range: $88,300.00 - $132,400.00

Job Description

Western Governors University (WGU) is seeking a Senior Product Data Analyst to enhance the student experience through data-driven insights and strategies. As part of the Education Technology (EdTech) team, you’ll support initiatives that improve engagement and outcomes for products like the student portal, course pages, and WGU mobile app. Current priorities include mapping the student journey, increasing app adoption, and optimizing retention strategies.

Key Responsibilities

• Analyze product and user data to uncover trends and inform strategic decisions.

• Develop KPIs, build dashboards, and present visual reports to communicate product performance.

• Design and evaluate A/B tests to assess the impact of new features.

• Engage stakeholders to define data needs and translate roadmap requirements into technical solutions.

• Monitor student engagement across platforms (e.g., portal, mobile app) to optimize adoption and retention.

• Collaborate with cross-functional teams, including UX and product stakeholders, to enhance functionality.

• Utilize tools like Pendo to gather and assess user feedback for product enhancements.

Qualifications

Experience & Skills:

• 6+ years of related experience, including 4+ years in product analytics and 2+ years working with Databricks, SQL, or other Lakehouse platforms.

• Proficiency in data visualization tools (e.g., ThoughtSpot, Tableau, Power BI) and web/mobile analytics platforms (e.g., Pendo, Adobe Analytics, Google Analytics, Amplitude).

• Skilled in querying complex datasets and presenting insights through Excel, PowerPoint, and data storytelling.

• Expertise in A/B testing, cohort analysis, and survey feedback.

• Ability to manage multiple projects, collaborate across teams, and drive data-informed improvements.

Preferred:

• Proficiency in Python or R.

• Product management experience.

• Product analytics certification or an advanced degree in analytics.

This is your opportunity to significantly impact WGU’s mission by improving student experiences through innovative, data-driven solutions. Join us to collaborate, innovate, and create meaningful results!

To explore more about our company and what makes working here special, visit our website at https://www.wgu.edu/about.html. To view current career opportunities and apply, please visit https://www.wgu.edu/about/careers.html.

 

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Position & Application Details

Full-Time Regular Positions (classified as regular and working 40 standard weekly hours): This is a full-time, regular position (classified for 40 standard weekly hours) that is eligible for bonuses; medical, dental, vision, telehealth and mental healthcare; health savings account and flexible spending account; basic and voluntary life insurance; disability coverage; accident, critical illness a