Director of Student Recruitment & Enrollment

Who We Are
KIPP SoCal Public Schools is a nonprofit organization that operates 20 tuition-free, open-enrollment charter public schools, within 20 Local Education Agencies (LEA), educating more than 10,000 students and supporting 6,800 alumni to and through college and beyond.
What We Believe
KIPP SoCal believes that the purpose of education is for liberation. This means that we see, develop, and inspire the limitless potential in each and all of our KIPPsters.
What We Do
At KIPP SoCal we build trusting relationships that are strengthened by high expectations and collaboration alongside laughter and joy. We set ambitious goals and hold each other accountable for students achieving their greatest potential. We work together with each other and in partnership with families and communities in the active pursuit of a more equitable world. We do the right thing, even when it's not always comfortable standing up and speaking out against anti-blackness, racism, oppression, and injustice. We persevere through obstacles and treat failure as an opportunity to learn and grow.
Overview:KIPP SoCal Public Schools is seeking a dynamic and experienced Director of Student Enrollment and Recruitment to lead the Student Recruitment and Enrollment team and manage the student recruitment efforts across our twenty schools. The Director of Student Enrollment and Recruitment will be responsible for developing and executing strategic initiatives to attract and enroll a diverse and talented student body. This role requires a visionary leader who can set the direction for the department, manage a team, and collaborate with school leaders and the regional office to achieve enrollment goals.
This role reports directly to the Chief Operating Officer.
You Should Apply IfYou thrive in a fast-paced learning environment and love to lead cross-functional teams in multiple projects to drive change at all levels of the organization. You have a competitive spirit and have proven success in achieving ambitious goals.  You have a passion for analyzing and leveraging data to make informed decisions. You have strengths in both marketing and grassroots canvassing.  Presenting data and strategies to senior leadership and other leaders in the organization is an exciting challenge to you.  You are a strong leader, who is able to leverage their impact and influence, with their teammates and other key stakeholders to work towards achieving audacious goals together.  You have strong organization skills, attention to detail, and are able to manage multiple projects simultaneously while adapting to changing priorities.

KPIs

• Goal Achievement Rate: This measures the percentage of strategic objectives or individual performance goals achieved. For this position, this includes applicant and enrollment targets, conversion rates, PD effectiveness and System Issue/Ticket Resolution. 
• Team Member Retention Rate: The percentage of team members who remain with the school over a given period.
• Team Member Absence Rate: A high absence rate might suggest a lack of engagement or issues with the workplace environment.
• Leadership Assessment Score: This measures the effectiveness of school leaders based on feedback from team members and can demonstrate accountability at the leadership level.

Key Responsibilities

• Strategic Planning and Execution:
• Develop and implement a comprehensive student recruitment strategy that aligns with KIPP SoCal's mission and enrollment goals.
• Set vision and direction for the Student Recruitment department, with ultimate accountability for the department’s success.
• Collaborate with school leaders and regional office staff to ensure alignment and support for recruitment initiatives.
• Analyze enrollment data and trends to inform strategic planning and decision-making.


• Community Engagement and Outreach:
• Develop and maintain strong relationships with community organizations, local businesses, and other stakeholders to support recruitment efforts.
• Plan and execute community engagement events, such as open houses, school tours, and information sessions, to attract prospective students and families.
• Utilize culturally competent communication skills to engage with diverse communities and ensure inclusive recruitment practices.


• Marketing and Communications:
• Oversee the creation and distribution of marketing materials, including brochures, flyers, social media content, and website updates, to promote KIPP SoCal schools.
• Collaborate with the marketing and communications team to develop and implement targeted marketing campaigns.
• Monitor and evaluate the effectiveness of marketing and outreach efforts, making data-driven adjustments as needed.