Senior Product Manager - Opdivo Qvantig Patient Marketing
Bristol Myers SquibbAbout the role
Working with Us
Challenging. Meaningful. Life-changing. Those aren’t words that are usually associated with a job. But working at Bristol Myers Squibb is anything but usual. Here, uniquely interesting work happens every day, in every department. From optimizing a production line to the latest breakthroughs in cell therapy, this is work that transforms the lives of patients, and the careers of those who do it. You’ll get the chance to grow and thrive through opportunities uncommon in scale and scope, alongside high-achieving teams. Take your career farther than you thought possible.
Bristol Myers Squibb recognizes the importance of balance and flexibility in our work environment. We offer a wide variety of competitive benefits, services and programs that provide our employees with the resources to pursue their goals, both at work and in their personal lives. Read more: careers.bms.com/working-with-us.
Position Summary:
The US Oncology organization is seeking a highly motivated, dynamic, and results-oriented Senior Product Manager to join our Opdivo Qvantig Patient Marketing Team. The successful candidate will play a critical role in developing and executing marketing strategies to support the continued success of Opdivo Qvantig. This role requires a strategic thinker, with creative drive and excellent collaboration skills across functions.
Key Responsibilities:
Support Opdivo Qvantig patient marketing-related activities including: message development/ refinement, campaign and patient journey evolution, strategic/ tactical evolution within consumer channels, and business/ channel analytics
Collaborate with cross-functional teams, including HCP marketing, Advocacy, corporate communications, medical affairs, omnichannel strategy, market research/ analytics, etc. to ensure alignment and execution of consumer marketing initiatives
Lead development of brand advocacy strategy in partnership with Advocacy team to drive coordinated home office and sales team efforts with core advocacy organizations
Conduct market research/ insight activates and competitive analysis to identify opportunities and challenges
Lead budget and vendor management processes
Work collaboratively with PReP team to develop and execute high impact marketing materials in support of Opdivo Qvantig consumer promotion
Manage relationships with external agencies and vendors to ensure high-quality deliverables and adherence to timelines and budgets.
Key Qualifications and Experience:
BA degree or equivalent is required
5-7 years of relevant marketing, brand management, US Commercial experience or equivalent (experience in oncology desirable)
Consumer marketing experience desirable
Strong written and verbal communication skills
Ability to work collaboratively in a fast-paced, cross-functional team environment
Strong analytical and problem-solving skills, with the ability to make data-driven decisions.
Experience in managing external resources and partners, including Advertising agencies
Experience in utilizing primary and secondary market research
Strong organization and prioritization skills
If you come across a role that intrigues you but doesn’t perfectly line up with your resume, we encourage you to apply anyway. You could be one step away from work that will transform your life and career.
Compensation Overview:
Princeton - NJ - US: $137,290 - $166,366The starting compensation range(s) for this role are listed above for a full-time employee (FTE) basis. Additional incentive cash and stock opportunities (based on eligibility) may be available. The starting pay rate takes into account characteristics of the job, such as required skills, where the job is performed, the employee’s work schedule, job-related knowledge, and experience. Final, individual compensation will be decided based on demonstrated experience.
Eligibility for specific benefits listed on our careers site may vary based on the job and location. For more on benefits, please visit https://careers.bms.com/life-at-bms/.
Benefit offerings are subject to the terms and conditions of the applicable plans in effect at
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