AI-Technology Alliances Marketing Senior Manager

Industry/Sector

Not Applicable

Specialism

IFS - Clients & Markets

Management Level

Senior Manager

Job Description & Summary

At PwC, our people in brand management, marketing and sales focus on collaboration to develop and execute strategic sales and marketing initiatives. These individuals focus on driving revenue growth, promoting the Firm's services, enhancing brand visibility, and capturing new business opportunities. They utilise market research, digital marketing, creative campaigns, and effective sales strategies to engage clients, enhance the firm's brand and market presence, and achieve organisational targets.

As a marketing generalist at PwC, you will focus on a wide range of marketing activities aimed at promoting the Firm's products or services. You will conduct market research, develop marketing strategies, create and execute marketing campaigns, and analyse campaign performance. You will leverage a versatile skill set and knowledge in various marketing channels, holding responsibility for validating brand consistency, reaching target audiences, and driving customer engagement and loyalty.

Growing as a strategic advisor, you leverage your influence, expertise, and network to deliver quality results. You motivate and coach others, coming together to solve complex problems. As you increase in autonomy, you apply sound judgment, recognising when to take action and when to escalate. You are expected to solve through complexity, ask thoughtful questions, and clearly communicate how things fit together. Your ability to develop and sustain high performing, diverse, and inclusive teams, and your commitment to excellence, contributes to the success of our Firm.

Examples of the skills, knowledge, and experiences you need to lead and deliver value at this level include but are not limited to:

• Craft and convey clear, impactful and engaging messages that tell a holistic story.
• Apply systems thinking to identify underlying problems and/or opportunities.
• Validate outcomes with clients, share alternative perspectives, and act on client feedback.
• Direct the team through complexity, demonstrating composure through ambiguous, challenging and uncertain situations.
• Deepen and evolve your expertise with a focus on staying relevant.
• Initiate open and honest coaching conversations at all levels.
• Make difficult decisions and take action to resolve issues hindering team effectiveness.
• Model and reinforce professional and technical standards (e.g. refer to specific PwC tax and audit guidance), the Firm's code of conduct, and independence requirements.

The Opportunity

As part of the Alliance team you will lead the development and execution of integrated marketing strategies that drive results and support our Firm's success. As a Senior Manager you will serve as a strategic advisor, leveraging your knowledge and network to motivate teams, manage client accounts, and solve complex problems. This role offers the chance to build sturdy relationships, innovate processes, and contribute to the overall growth and excellence of our marketing initiatives.

Responsibilities

- Drive innovative processes to improve marketing effectiveness

- Analyze program outcomes to confirm alignment with business goals

- Foster collaboration among diverse teams to achieve exceptional performance

- Provide strategic insights to address complex client challenges

- Maintain accountability for project deliverables and timelines

- Cultivate a culture of excellence and continuous improvement

What You Must Have

- High School Diploma

- At least 6 years of sales, marketing or PwC experience

What Sets You Apart

- Bachelor's Degree in Marketing, Public Relations, Business Administration/Management, Communications Studies/Speech Communication and Rhetoric preferred

- Demonstrating leadership in integrated marketing strategies

- Managing client service accounts and marketing engagement workstreams

- Building and sustaining relationships with leadership and specialists

- Measuring and analyzing marketing performance and ROI

- Solving complex problems with data-driven recommendations

- Translating alliance strategy into impactful marketing plans

- Navigating complex environments to influence without authority

- Acting as a connector across alliance, sales, and marketing teams

Travel Requireme