Associate Marketing Manager, Baby Essential Health

Kenvue is currently recruiting for:

Associate Marketing Manager

Baby Essential Health

Who we are

At Kenvue, we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we’re the house of iconic brands - including Neutrogena, Aveeno, Tylenol, Listerine, Johnson’s and BAND-AID® Brand Adhesive Bandages that you already know and love. Science is our passion; care is our talent. Our global team is made up of ~ 22,000 diverse and brilliant people, passionate about insights, innovation and committed to delivering the best products to our customers. With expertise and empathy, being a Kenvuer means having the power to impact the life of millions of people every day. We put people first, care fiercely, earn trust with science and solve with courage – and have brilliant opportunities waiting for you! Join us in shaping our future–and yours.

Role reports to: Senior Marketing Manager, Baby EH

Location: Skillman, NJ  (Kenvue’s corporate headquarters is currently located in Skillman NJ, but is scheduled to move to Summit, NJ in or around early 2025.) 

Travel : 10%

Pay: 92,000- 149,500

What you will do 

We are looking for a talent to join the Essential Health Brand Development Team based in Summit/Skillman NJ, USA, as Associate Marketing Manager, EH. The Associate Marketing Manager will leverage knowledge of their Region to deliver toolkits based on the global strategy for Johnson’s baby.  The Associate Brand Manager will coordinate with other Regions and BMCs to deliver Campaign and Communications Strategies, Guidelines to realize the extraordinary power of everyday care through the Johnson’s Baby global brand tables with strong outside in focus.   

Key Responsibilities

• Delivers global brand toolkits that meet and advance the category prototype for their priority Region/BMC and are ready for rapid deployment globally, with limited shaping and transcreation.  Works in close collaboration with key functions in Kenvue.  
• Delivers winning brand building plans through strong collaboration with the other Regions and BMCs to address meaningful opportunities and threats as they arise.  
• Develops and ensures the implementation of, consistent and aligned comms, content, playbooks (Influencer/HCP/Shopper) consistent with SOBG principles. Delivers through the BMCs and rolls out to rest of world through the deployment teams. 
• Ensure strong collaboration & participation in Project Meetings as part of the aligned cadence. 
• Works closely with the Regional and local BMCs markets’ teams to understand consumer insights and challenges, the go to market and the trends to deliver the best long-term plans for the brand. 
• Performs analysis on the basic business, working closely with Finance and Consumer Insights to keep the Baby BDT abreast of the market and performance, with focus on primary BMCs.
• Always put consumer first to unleash the best insights to drive brand performance. 
• Works closely with the Regional and local BMCs markets’ teams to deliver communications and campaign strategy for the BMCs. 
• Delivers winning campaign plans through strong collaboration with the Segment Leaders and BMCs based on consumer needs. Develops and ensures the implementation of consistent and aligned communications strategy via playbooks: content, playbooks (Influencer/HCP/Shopper) consistent with SOBG principles. Delivers through the BMCs and rolls out to rest of world through the deployment t