Senior Vice President- Events & Experiences

At BNY, our culture allows us to run our company better and enables employees’ growth and success. As a leading global financial services company at the heart of the global financial system, we influence nearly 20% of the world’s investible assets. Every day, our teams harness cutting-edge AI and breakthrough technologies to collaborate with clients, driving transformative solutions that redefine industries and uplift communities worldwide.

Recognized as a top destination for innovators, BNY is where bold ideas meet advanced technology and exceptional talent. Together, we power the future of finance – and this is what #LifeAtBNY is all about. Join us and be part of something extraordinary.

We’re seeking a future team member for the role of Senior Vice President, Events & Experiences to join our Marketing and Communications team. This role is located in New York, NY

In this role, you’ll make an impact in the following ways:

• · Instill operational excellence by developing and implementing standardized processes, checklists, and best practices across the event lifecycle
• · Elevate our brand through, dynamic brand activations, integrated event marketing programs
• · Manage a team of event professionals including coaching, talent development, performance management, and resource allocation.
• · Drive cross-functional collaboration across the organization with marketing peers and senior stakeholders to understand business objectives and translate them into clear experiential and sponsorship strategies with measurable impact. Successfully deliver event concepts, programming and production that consistently raises the bar, deepens client relationships, and drives commercial growth.
• · Manage events budget, ensuring disciplined spend management and optimization of internal and external resources.
• · Help manage both proprietary and third-party events and sponsorships for our diverse and complex businesses, including agenda development, vendor management, risk management, contract negotiation, expense management, food and beverage management, audio visual management, budget reconciliation, event analysis and measurement.
• · Define and track key performance indicators (KPIs) to measure event success and ROI, including attendee engagement, lead generation, and revenue impact.
• · Conduct post-event evaluations and ROI analysis to inform future planning and continuous improvement.
• · Oversee vendor relationships, contract negotiations, and service-level agreements to ensure quality and value.
• · Coordinate cross-functional teams and serve as the primary liaison between internal stakeholders, external partners, and event staff.
• · Ensure compliance with safety, legal, and regulatory requirements for all events.
• · Mentor and develop junior team members, fostering a culture of accountability, collaboration, and innovation.

To be successful in this role, we’re seeking the following:

• · 10+ years of related work experience in a high-growth, client-centric environment, including event marketing leadership within a large global matrix organization. Extensive background developing and delivering successful multi-scale, ROI-driven B2C and B2B events across regions, including strategy, programming, sponsorship, design, and execution. Ability to provide best-in-class deliverables and results through all stages of the event lifecycle.
• · Events SME with comprehensive knowledge of event marketing and sponsorship strategies, and a deep understanding of event operating procedures and best practices. Big picture thinker with meticulous attention to detail and ability to improve and raise the bar on event experiences. Knowledge of the financial services industry and experience delivering events across multiple client segments.
• · Skilled people leadership and ability to attract/cultivate top talent and manage/motivate a globally diverse, results-driven team. Demonstrable strategic and creative thinking skills, effective decision-making skills.
• · Excellent verbal, presentation and written communications skills, proficiency in MS Office. Superior collaboration skills, team-oriented with ability to manage multiple projects and prioritize; never afraid to pitch in and roll up your sleeves. Ability to rapidly pivot from one project to the next, work well under pressure and manage deadlines.
• · Expertise with Cvent, CRM and other relevant event technologies. Ability to travel or work off hours/weekends as needed. Bachelor’s degree in marketing or the equivalent combination of education and work experience required. Certified Meeting Professional (CMP) certification a plus.

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