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Director, Global Social Media and Influencer Relations
YubicoRemote US, United StatesRemotefull_timeVerifiedPosted 27 Jan 2026
About the role
Meet Yubico: the creator of the most secure passkeys and leading provider of hardware authentication security keys. Our company’s mission is to make secure login easy and available for everyone. Yubico was founded in 2007 by Stina and Jakob Ehrensvard, and is public on Nasdaq Stockholm Main Market: YUBICO. Our customers include Fortune 500 companies, hundreds of government agencies and millions of individuals in over 160 countries that rely on Yubico technology to secure access to computers, online services and mobile apps. Our global customer base includes organizations of varying sizes, from large corporations such as Google, Amazon, Microsoft and Hyatt, to companies like Dyson. We are a global company with a strong company culture and employees located in over 14 countries. Yubico’s headquarters are based in Stockholm, Sweden and Santa Clara, CA. Aligned with our mission to make the internet more secure for everyone, Yubico donates YubiKeys to organizations helping at-risk individuals through our philanthropic initiative, Secure it Forward.
At Yubico, we offer:
Freedom and Flexibility: At Yubico, we want you to be your most productive selves whether you decide to work 100% from home or choose to work hybrid/onsite. The way we balance the fast-paced demands of a high-growth company and sustainability is making rest a priority.
Yubico Values: We work to ensure that our employees have an open space to have their voices amplified to create a workplace where everyone feels like they belong. In support of this, our employees have created some pretty cool Employee Resource Groups that foster inclusion, help build community and connection across Yubico. Additionally, Yubico donates YubiKeys to organizations in need all over the world (you can read more about our work here).
Social Connection: Relationships and connectedness matter, and we love spending time with our team! Our virtual workspace keeps us connected day-to-day whether it's through Yubico celebrating wins or our buzzing Slack communities. Check out ourLife at Yubico Page on LinkedIn and our awards here.
The Role:
As Yubico’s Director, Global Social Media and Influencer Relations, you’ll be the voice, vibe, and virtual handshake of our established brand that has been built and thoughtfully curated over the years. Your mission? Build on the great work by growing, maintaining, and protecting Yubico’s public image across all our owned and earned social channels. You'll craft strategies based not only on proven success, but on instinct. You’ll create scroll-stopping content and keep your finger on the pulse of what's trending (because let’s face it, the internet never sleeps- and neither do cat videos). This role demands a creative, data-driven leader who knows their way around X, Instagram, LinkedIn, TikTok, BlueSky and YouTube like a pro. You’ll also be able and willing to embrace the rollercoaster of social, embracing new platforms you deem relevant. You’ll need to juggle multiple projects (bonus points if you can literally juggle), meet tight deadlines, and keep our brand fresh and responsive in the ever-evolving social media landscape. This also includes leading and helping grow our expanding Influencer program. You’ll report to the Vice President of Global Communications, collaborating closely with teams around the world.
At Yubico, we offer:
Freedom and Flexibility: At Yubico, we want you to be your most productive selves whether you decide to work 100% from home or choose to work hybrid/onsite. The way we balance the fast-paced demands of a high-growth company and sustainability is making rest a priority.
Yubico Values: We work to ensure that our employees have an open space to have their voices amplified to create a workplace where everyone feels like they belong. In support of this, our employees have created some pretty cool Employee Resource Groups that foster inclusion, help build community and connection across Yubico. Additionally, Yubico donates YubiKeys to organizations in need all over the world (you can read more about our work here).
Social Connection: Relationships and connectedness matter, and we love spending time with our team! Our virtual workspace keeps us connected day-to-day whether it's through Yubico celebrating wins or our buzzing Slack communities. Check out ourLife at Yubico Page on LinkedIn and our awards here.
The Role:
As Yubico’s Director, Global Social Media and Influencer Relations, you’ll be the voice, vibe, and virtual handshake of our established brand that has been built and thoughtfully curated over the years. Your mission? Build on the great work by growing, maintaining, and protecting Yubico’s public image across all our owned and earned social channels. You'll craft strategies based not only on proven success, but on instinct. You’ll create scroll-stopping content and keep your finger on the pulse of what's trending (because let’s face it, the internet never sleeps- and neither do cat videos). This role demands a creative, data-driven leader who knows their way around X, Instagram, LinkedIn, TikTok, BlueSky and YouTube like a pro. You’ll also be able and willing to embrace the rollercoaster of social, embracing new platforms you deem relevant. You’ll need to juggle multiple projects (bonus points if you can literally juggle), meet tight deadlines, and keep our brand fresh and responsive in the ever-evolving social media landscape. This also includes leading and helping grow our expanding Influencer program. You’ll report to the Vice President of Global Communications, collaborating closely with teams around the world.
Tasks & Responsibilities:
- Build out and execute strategies for growing engagement and followers across all social media platforms—this isn’t just important; it’s your superpower. We want our reach to stretch further than a viral dance trend.
- Create, edit, and oversee high-quality, engaging content that makes people stop scrolling (even if just for a second).
- Reshape and revitalize the company's YouTube presence—add personality, grow followers, and transform it into the go-to resource for staying secure online (while keeping things interesting).
- Collaborate with global influencers to amplify our brand messaging and expand our reach (yes, influencer wrangling is part of the gig).
- Manage and mentor a comms team member, helping them grow into even bigger influencer relations and general comms rockstar.
- Analyze performance metrics to refine strategies, optimize engagement, and drive continuous improvement (because data is your best friend).
- Ensure consistent brand messaging and voice across all platforms—whether it’s a serious cybersecurity post or a playful meme.
- Cross-company collaboration is key- after all, employees are some of the biggest social media influencers out there!
- Stay a
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