Senior Influencer Marketing Manager, CDI H/F

<p> </p> <p align="center"><u>Global Senior Influencer Marketing &amp; PR Manager</u></p> <p align="center"><u>COTY – HUGO BOSS</u></p> <p align="center"> </p> <p>Mission:</p> <p>Reporting: Director, Global Influencer Marketing &amp; PR Manager.</p> <p>This role supports the Director, in building the global PR/influencer marketing strategy, with a strong focus on PR and Influencer Marketing to drive brand awareness and visibility WW. The Manager will also help lead local implementation of PR/IM strategies, working closely with the markets to use the power of traditional and digital media to facilitate and inspire connections and engagement between the fragrances and its target audiences.</p> <p>The Manager requires the ability to work closely with direct manager based in Paris offices, and to liaise and communicate internally with various departments, such as Marketing, Media &amp; Digital teams, DTC teams on top of key license contacts.</p> <p> </p> <p>Responsibilities:</p> <ul> <li>Manage, develop and execute global PR &amp; Influencer marketing activities and guidelines to maximize press coverage, digital awareness and positive consumer engagement</li> <li>Coordinate with internal and external stakeholders to design, develop and implement PR/IM guidelines and strategies with the ability to think out of the box; provide comprehensive global communications platforms for local markets guidance &amp; implementation, including: <ul> <li>Editorial press and influencer marketing tools and collaterals </li> <li>PR/IM/Event activations guidelines</li> <li>Influencer and PR events</li> <li>Ambassador activations</li> <li>Calendars/Local Activation Timelines </li> </ul> </li> <li>Support local programs, preparation and execution on global and local level </li> <li>Work closely with the Digital &amp; media teams to ensure a 360 degree partnership for print, digital and social media coverage</li> <li>Maintain interaction and communication with global agency and local Influencer Marketing teams, facilitate and coordinate local exploitation of activities  </li> <li>Manage license, brand holders and multi-functional team alignment and approval processes </li> <li>Oversee day-to-day budget management and supplier payments</li> <li>Track, analyze, and monitor monthly print press, digital &amp; influencers coverage results, identifying key insights to optimize brand strategy</li> <li>Maintain a strong understanding of competitor activity and activity within the competitive beauty landscape</li> </ul> <p> </p> <p>Skills &amp; experience required:</p> <ul> <li>6+ years of relevant beauty PR experience at global level</li> <li>Excellent communication and interpersonal skills, ability to communicate across the organization at all levels</li> <li>Strong planning and organizational skills with a sense of priority and attention to details</li> <li>Excellent time management skills and the ability to adapt well to change and multi-task</li> <li>Ability to demonstrate tact and discretion in preparing, disclosing and handling information of a confidential nature</li> <li>Demonstrate out-of-the-box thinking in approaching new and innovative ways of executing </li> <li>Has an enthusiasm to proactively present learnings and suggest new ideas</li> <li>Experience working within a global scope</li> <li>Hard-working, self-motivated and passionate about the beauty industry </li> <li>Proficiency in English</li> </ul>