Sr. Sales Director - Xumo Advertising

Comcast Advertising is driving the TV advertising industry forward, from delivering ads to linear and digital audiences to pioneering the tech that makes it possible. We help brands connect with their audiences on every screen using advanced data, technology, and premium video content. Our media sales division helps local, regional, and national brands reach potential customers through multiscreen TV advertising. Our ad tech division FreeWheel provides comprehensive adtech that makes it easier to buy and sell premium video advertising across all screens, data types, and sales channels.

Job Summary

Xumo, a joint venture between Comcast and Charter, was formed to develop and offer a next-generation streaming platform on a variety of branded 4K streaming devices and smart TVs. Powered by Comcast’s global technology platform, Xumo devices and services feature an entertainment experience designed to make it easy for consumers to find and enjoy their favorite streaming content through a world-class user interface and voice search, and for partners to meaningfully connect and engage with millions of consumers. 

Job Description

As Senior Director of Sales at Xumo, you will be instrumental in driving our relationships with leading agencies and advertisers, helping them enhance their video advertising strategies by growing video investments on Xumo. Your core mission will be to grow our client base and increase market share by showcasing Xumo’s innovative products across Xumo Play, Devices and Platforms. This role will involve securing new accounts and growing existing partnerships by ensuring customer success. Your ability to foster strong business connections will directly impact the growth of our enterprise portfolio and your earning potential. 

In this role, you will build and manage the development of a strong pipeline of opportunities. Your background in selling and managing large, multi-brand accounts—ideally within the streaming video and CTV space — will distinguish you as a leader. You should excel in strategizing and executing complex sales initiatives, influencing key decision-makers (including agency stakeholders and leaders, as well as direct marketers) and closing high-impact deals that drive growth for both Xumo and your clients. 

Core Responsibilities

• • Minimum of 12 years of experience working with top 200 US advertisers and holding companies selling premium video and CTV nationally. 
  • Manage against a revenue goal (quota) operating as the “general manager” for assigned book of business. 
  • Prospects and builds a strong active pipeline of new business. 
  • Consultative, client-centric sales approach with strong written and verbal communication skills deliver a clear value proposition based on customer use cases. 
  • Identifies growth areas to and key upsell opportunities for additional company technologies and services, in alignment with clients’ business goals and priorities. 
  • Retains the client through renewals and growing the relationship. 
  • Understands client’s business model, objectives and business needs, key performance indicators (KPIs), high-level technical architecture, key partnerships, and organization structure. 
  • Ensures overall client satisfaction and execution to meet client’s business goals. 
  • Acts as the primary point of contact for assigned customer revenue and strategic initiatives. 
  • Moves opportunities through sales cycle from prospecting to completion – including proposal, negotiation, contracting, and approvals for complex deals. 
  • Consistently meets and exceeds quarterly/annual revenue targets. 
  • Liaisons and collaborates with other internal teams to champion customer needs and advocate for solutions needed to grow revenue.