Product Director, Professional Promotion - Mood

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Job Function:

Marketing

Job Sub Function:

Strategic Marketing

Job Category:

Professional

All Job Posting Locations:

Titusville, New Jersey, United States of America

Job Description:

The Product Director is a core member of the SPRAVATO® brand marketing team and will be responsible for shaping the strategy and operating model for high-impact education and engagement programs that support business priorities for the brand. The successful candidate will be a highly organized leader who brings operational rigor, strategic judgment, executive communication skills, and the ability to align multiple stakeholders across a complex matrix.  The individual will work closely with other brand partners and a cross-functional team that includes Sales Leadership, Medical Affairs, Insights and Analytics, external vendors as well as other brand teams within the neuroscience portfolio.

The Product Director will report to the Group Product Director for Professional Promotion.  

Responsibilities

Areas of Focus include but are not limited to the following activities:

• Own the development and pull-through of SPRAVATO®’s healthcare professional strategic messages roadmap across all professional education content and tactics

• Lead strategy development and tactic prioritization aligned with business objectives, and ensure executional excellence across speaker bureau and advisory boards; ensure alignment with other teams across the neuroscience portfolio

• Build and foster strong relationships with speaker bureau members and other key opinion leaders

• Manage relationship with professional education agencies to ensure disciplined and effective execution of SPRAVATO® speaker programs

• Lead budget stewardship, governance process, internal and external stakeholder engagement with disciplined oversight of planning, spend, prioritization, issue resolution, escalations, and training   

• Provide strategic direction and partner with the Insights and Analytics team to generate actionable insights and analytics through market research and data analytics that will inform marketing strategies and tactics

• Be a connector acros