Senior Manager, Lifecycle Enablement & Operations

Flex is a growth-stage, NYC headquartered FinTech company that is creating the best rent payment experience. It’s hard to believe that it’s 2026 and paying rent on time is expensive, inflexible, and difficult. We’re here to change that! Flex enables our users to pay rent throughout the month on a schedule that better fits their finances and budget. Our mission is to empower as many renters as possible with flexibility over their most significant recurring expense. After deliberately keeping a stealth profile as we built up unprecedented investor support and an enthusiastic user base, we are looking for motivated individuals to help us keep our mission growing. Will you be a part of the team?

About the role

The Senior Manager, Lifecycle Enablement & Operations sits within Lifecycle Marketing and is responsible for powering the systems, processes, and execution that enable high-impact, scalable customer messaging. This role operates at the intersection of Lifecycle strategy, CRM execution, and marketing operations—ensuring Lifecycle Marketing can move quickly, safely, and at scale.

This is a hands-on, player/coach role that owns the operational backbone of Lifecycle Marketing, while partnering closely (via dotted line) with the Director of MarTech to align on platform capabilities, integrations, and standards. The role is accountable for translating enterprise MarTech investments into real, measurable Lifecycle outcomes.

What you’ll do

• Own Lifecycle Marketing enablement and operational excellence as a core component of Lifecycle strategy, ensuring tooling, workflows, and processes directly support growth, retention, and monetization goals
• Lead CRM execution across channels, including build quality, QA, scalability, and release readiness for Lifecycle campaigns
• Act as the primary owner of Lifecycle intake and prioritization, translating business needs into clear technical requirements and execution plans
• Design and run an agile, sprint-based CRM operating model (intake, prioritization, sprint planning, QA, and release cadence) optimized for Lifecycle velocity and impact
• Serve as the Lifecycle Marketing point of coordination with the Director of MarTech and Martech PM on tooling, roadmap awareness, and integrations—ensuring alignment while retaining Lifecycle ownership and prioritization
• Operate in a player/coach capacity, remaining hands-on in CRM builds, debugging, and troubleshooting as needed, particularly during periods of constrained headcount or high-impact launches
• Expand and mature CRM platform capabilities through direct contribution, enablement, documentation, and change management—ensuring new features are understood, adopted, and consistently applied by Lifecycle teams
• Translate enterprise MarTech capabilities (AI, web, CRM, future CDP) into actionable Lifecycle use cases, owning downstream activation and implementation within Lifecycle Marketing
• Standardize Lifecycle CRM templates, processes, and governance to improve consistency, quality, and scalability, while aligning with broader MarTech standards
• Proactively surface risks, dependencies, and opportunities related to Lifecycle execution, tooling, and data quality

Key qualifications 

• 6–8+ years of experience working with CRM and Lifecycle platforms as an owner, operator, or enablement lead (Braze strongly preferred)
• Deep experience operating within MarTech ecosystems, including CRM, CDPs, analytics tools, and web/mobile integrations
• Strong technical fluency, including comfort working with APIs, SDKs, data flows, and event schemas (hands-on coding a plus, not required)
• Proven ability to partner cross-functionally with Product, Engineering, Data, and MarTech teams while maintaining clear ownership and accountability
• Experience designing and running operational models (intake, prioritization, sprints, QA, release management) for marketing or growth teams
• Strong analytical and problem-solving skills, with the ability to break complex challenges into structured, actionable solutions
• Exceptional communication skills, with the ability to translate between technical and non-technical stakeholders
• Comfort operating in ambiguity and evolving environments, balancing speed with quality and governance

Flex takes a market-based approach to pay, ensuring compensation is commensurate with a candidate's experience and our internal leveling guidelines.

For candidates located in our Tier 1 markets (NYC/ SF), the base salary pay range for this role is $165,000—$205,000 USD. For all other U.S. locations, Flex utilizes a geographic pay differential based on a cost of labor index. If you are located outside of the Tier 1 states listed above, your starting pay will be adjusted t