Associate Account Supervisor
Integrity Marketing GroupAbout the role
Role Overview
The Associate Account Supervisor (AAS) is responsible for leading the development and execution of integrated marketing initiatives, with a strong focus on healthcare member marketing. This role serves as a strategic bridge between client stakeholders, internal strategy, creative, and compliance teams—ensuring that all deliverables are insight-driven, brand-aligned, and regulatory-compliant.
The AAS plays a key leadership role in managing day-to-day account operations, mentoring junior team members, and translating complex business objectives into clear, actionable creative direction. This role supports large-scale, high-visibility campaigns with significant leadership exposure, requiring strong coordination across multiple stakeholders, tight timelines, and evolving priorities.
Key Responsibilities
Client & Account Leadership
- Serve as a primary day-to-day client contact with multiple client contacts, building trusted relationships through proactive communication and strategic guidance
- Lead project intake, scope development, timelines, and execution across complex, multi-channel campaigns with multiple concurrent workstreams
- Facilitate client meetings, present work, and synthesize feedback into clear next steps for internal teams
- Ensure all deliverables align with client objectives, brand standards, and business goals
- Contribute to the development of creative briefs by understanding market research and audience insights into actionable marketing decisions – particularly in client-facing strategic narratives
Creative & Cross-Functional Management
- Partner closely with creative, strategy, and production teams to ensure work is on-brief and high quality
- Supervise the creative development process of multi-channel campaigns
- Provide clear, actionable feedback that balances client expectations with compliance and brand requirements
- Manage iterative feedback cycles, ensuring accuracy and efficiency in a fast-paced environment
- Guide tone, messaging, and visual direction—particularly for regulated member communications
Compliance & Regulatory Oversight
- Ensure marketing materials meet CMS Medicare guidelines and other regulatory requirements
- Maintain accuracy of disclaimers, plan details, and mandated language across deliverables
- Promote plain language and accessibility standards
Team Leadership & Process Improvement
- Mentor and support junior team members, providing guidance on account management best practices
- Improve workflows, documentation, and feedback processes to drive efficiency and quality
- Contribute to internal training and knowledge sharing, particularly around Medicare marketing and compliance
- Explore and implement new tools (including a willingness to use AI-driven solutions) to enhance team productivity and output
Qualifications
- 4–7+ years of experience in account management, marketing, or advertising
- Experience in healthcare or regulated industries (Medicare Advantage experience preferred; retention/member marketing experience a plus)
- Proven ability to manage multiple projects and stakeholders in a fast-paced environment
- Experience developing creative briefs, presentations, and client-ready materials
- Exceptional communication, organization, and problem-solving skills
- Meticulous attention to detail with the ability to manage shifting priorities and deadlines
- Demonstrated experience using generative AI tools (e.g., ChatGPT, Microsoft Copilot, Claude, etc.) to support day-today-workflows, content development, or project execution
- Adaptable and willing to take on challenging tasks
Success in This Role Looks Like
- Staying involved in day-to-day execution while maintaining a clear strategic perspective
- Delivering consistently high-quality, compliant marketing materials that meet client goals
- Building strong client trust through proactive, solution-oriented communication
- Driving efficient collaboration across strategy, creative, and compliance teams
- Elevating the clarity, effectiveness, and accessibility of member communications
- Identifying actionable opportunities through competitive and audience insights
- Willingness to adopt new AI technologies as they evolve to improve efficiency, reduce manual effort, and elevate output quality
About Integrity
Integrity is one of the nation’s leading independent distributors of life, health and wealth insurance products. With a strong insurtech focus, we embrace a broad and innovative approach to serving agents and clients alike. <
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