Acquisitions Operations Coordinator
FanDuelAbout the role
THE POSITION
Our roster has an opening with your name on it
We are currently looking for an Acquisition Strategy Coordinator to support the strategic growth and operational excellence of our customer acquisition initiatives. This is an exciting opportunity to drive impact across alternative acquisition channels, promotional operations, and customer experience optimization while working closely with cross-functional teams to enhance our acquisition capabilities.
In addition to the specific responsibilities outlined above, employees may be required to perform other such duties as assigned by the Company. This ensures operational flexibility and allows the Company to meet evolving business needs.
THE GAME PLAN
Everyone on our team has a part to play
Acquisition Channel Strategy & Operations:
- Optimize acquisition channels including Refer-a-Friend (RAF), Verified Not-Activated, and Cross-Sell
- Conduct channel operations while developing and testing strategies to optimize both product experience and offer mechanics
- Support costing analyses to improve forecasting accuracy
- Build upon existing strategies and determine next-phase opportunities, including leveraging targetable offers and media integration
Promotional Operations & Process Excellence:
- Manage end-to-end promotional operations including creative requests, onboarding journey merchandising, CRM operations coordination, terms & conditions management, and more
- Streamline processes with promotional operations, legal, and other cross-functional teams
- Collaborate with Product and Customer Service teams with promotional and product issue resolution and escalation management
Customer Experience & Insights:
- Gather insights to identify new user pain points and develop actionable improvement plans
- Support the team on maximizing untapped efficiencies and enhancements to promotional capabilities
- Facilitate testing and implementation of sign up and onboarding experience optimizations
THE STATS
What we're looking for in our next teammate
- Minimum of 1 year of experience in growth marketing, customer acquisition, or strategy and operations preferred
- Bachelor's degree in Marketing, Business, Analytics, or related field preferred
- Strong operational mindset with proven ability to manage complex, multi-channel programs
- Experience with promotional operations, campaign management, and cross-functional coordination
- Proficiency with marketing technology stack including CRM platforms, testing tools, and analytics platforms
- Data-driven approach with strong analytical skills and attention to detail
- Strong communication skills and ability to collaborate effectively across teams
- Customer-focused mindset with understanding of user experience optimization
- Intermediate-advanced Excel skills and comfort with data analysis and reporting
- Meticulous attention to detail, outstanding organizational skills, project management skills, and ability to multi-task and prioritize
- Knowledge of sports and/or experience working within a heavily regulated industry is a plus
- An avid sports and gaming fan, and have played FanDuel or competitive products
Don’t check all the boxes? That’s okay! We encourage you to still apply if you feel like you possess an adjacent skill set and are interested in learning more about this position.
ABOUT FANDUEL
FanDuel Group is the premier mobile gaming company in the United States and Canada. FanDuel Group consists of a portfolio of leading brands across mobile wagering including: America’s #1 Sportsbook, FanDuel Sportsbook; its leading iGaming platform, FanDuel Casino; the industry’s unquestioned leader in horse racing and advance-deposit wagering, FanDuel Racing; and its daily fantasy sports product.
In addition, FanDuel Group operates FanDuel TV, its broadly distributed linear cable television network and FanDuel TV+, its leading direct-to-consumer OTT platform. FanDuel Group has a presence across all 50 states, Canada, and Puerto Rico.
The company is based in New York with US offices in Los Angeles, Atlanta, and Jersey City, as well as global offices in Canada and Scotland. The company’s affiliates have offices worldwide, including in Ireland, Portugal, Romania, and Australia.
FanDuel Group is a subsidiary of Flutter Entertainment, the world's largest sports betting and gaming operator with a portfolio of globally recognized brands and traded on the New York Stock Exchange (NYSE: FLUT).
PLAYER BENEFITS
We treat our team right
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