Brand Consulting - Senior Account Executive

Job Description

Creative Artists Agency (CAA) is the leading entertainment and sports agency, with global expertise in filmed and live entertainment, digital media, publishing, sponsorship sales and endorsements, licensing, media finance, consumer investing, fashion, trademark licensing, and philanthropy.  Distinguished by its culture of collaboration and exceptional client service, CAA’s diverse workforce identifies, innovates, and amplifies opportunities for the people and organizations that shape culture and inspire the world.  The trailblazer of the agency business, CAA was the first to build a sports business, create an investment bank, launch a venture fund, found technology start-up companies, establish a philanthropic arm, build a business in China, and form a brand marketing services division, among other innovations.

The Role

The CAA Brand Consulting Senior Account Executive will play a key role in one of our largest Brand Consulting clients, a financial services company. The Senior Account Executive will support with the day to day management and activation of marquee sports and entertainment properties in the brands portfolio. The candidate will interface day to day with the client and will work cross functionally with internal/external vendors, clients and agencies.

The Department

CAA Brand Consulting is a strategy-led, full-service marketing agency with expertise in Cultural and Consumer Insights, Data and Analytics, Talent/Influencer and Property Partnership Advisory, Experiential, Social Impact, Creative Services, and Content and Digital Strategy. These integrated capabilities come together to offer solutions from planning through execution, and we pull in a collective perspective of expertise with each client brief to ensure we are tapping into diverse thinking and building strategies reflective of the marketplace and culture we work within.

Responsibilities

• Serve as day-to-day account team support while establishing strong professional relationships with key personnel across assigned accounts and properties
• Work with cross-functional teams and external partners on all aspects of project management to ensure client expectations are met 
• Support overall planning of campaigns, events and activations, working with internal account team, client team and external agencies
• Maintain project trackers including timelines, ensuring team deliverables on submitted on schedule
• Aid in development & manage day to day execution of property-specific programs, contractual assets, promotions & experiential activations
• Assist in execution of on the ground experiential activations around tentpole partnerships
• Aid in development of integrated marketing and sponsorship activation plans, showcasing how digital, social, PR, retail and other channels come to life
• Assist with recommendation, negotiation and management of talent deals
• Oversee & facilitate the creative development process of marketing materials, experiential assets and event-related creative (includes briefing designers & obtaining internal & client approvals)
• Work with other team functions (e.g. Creative, Experiential, Social Impact, Insights / trends, etc.) to ensure goals and objectives are met
• Develop and deliver compelling written and verbal communications
• Create presentations for key meetings internally and externally
• Track activation budgets with accountability for reporting
• Develop relationships across CAA to find and promote new opportunities to client

Requirements

• Bachelor’s Degree or equivalent experience
• 2+ years’ experience in sports & entertainment consulting environment, agency, property or brand
• Best-in-class client servicing and relationship building
• Exceptional project management and prioritization skills
• Exceptional verbal and written communication skills
• Proficient in Excel & PowerPoint
• Exceptional attention to detail
• Ability to “think on one’s feet” in a fast-paced, agency environment
• Ability to balance and progress multiple projects and project components at one time, on tight timelines
• Solution oriented
• Ability to travel and attend work events outside normal business hours on an as needed basis (holidays, weekends, nights)
• Strong organization skills

Preferred Skills

• Agency experience highly preferred with event/experiential background

Location

Based out of our New York offices, this role is onsite/in office Tuesday thru Thursday and remote Monday and Friday.

Compensation: The annual base salary for this position is in the range of $70,000-$75,000. This position also is eligible for benefits and dis