Sr. Art Director (China-based)

Greenpark’s continued success is built upon the quality of the assets we deliver. 

 

Our clients trust us because we deliver top quality work efficiently, to budget and on time, with a positive attitude and the tenacity it takes to make great work happen. Great content is the common goal that fuels us all.  

 

Our ambition is to be engaged across every aspect of our clients' business where we have the expertise and skills to such an extent that we become indispensable to them. 

 

This role description is not a box that you are put in. It is a definition of your core responsibilities. In a company like ours, you are encouraged and expected to contribute to many wider issues.  

 

 

Why this Role Exists: 

 

• To produce high-quality and high-performing creative assets for Greenpark and their clients, ensuring we meet the key creative pillar of our offering;  

 

What the Role Covers: 

 

• Ideation and delivery of creative concepts 

• Maintenance of creative standards across Greenpark;  

• Pro-actively supporting the creative production process flow 

 

Reporting and Communication Structure 

 

• This role reports to and advises the Executive Creative Director 

Responsibilities
 

• Enhancing creative brief by gathering information and data through research 

• Interpreting the brand’s needs and developing concept/ ideas  

• Develop concept boards and generate exciting ideas to fulfill clients’ briefs; and to share finalized ideas and concepts to the team  

• Work with copywriters, art/ creative director, social media managers 

• Conceptualizing visuals based on requirements through master creations or produce adaptation designs across multiple platform/ media 

• Develop designs not limited to illustrations, simple motion graphics (as needed), DI on images/ photos  

• Ensure all work to be accurate and meets the brand guidelines in a timely manner (within deadline set) 

• Continuously inspire and share with your peers and subordinates on creative trends and developments