Director, Product Management - Identity and Privacy Upsell/Cross-sell Products

About Gen:

Gen is a global company powering Digital Freedom through consumer brands including Norton, Avast, LifeLock, Avira, AVG, ReputationDefender, and CCleaner. Our combined heritage is rooted in providing safety for the first digital generations. We bring leading technology solutions in cybersecurity, privacy and identity protection to more than 500 million users in 150 countries so they can live their digital lives safely, privately, and confidently today and for generations to come. We're always looking for smart, fearless, and dedicated people. Together, we have collective passion and a big vision to power Digital Freedom by protecting consumers and giving them control of their digital lives. 

When you’re a part of Gen, you are provided access to a range of resources and support to ensure you can do your best work and live your best life. This includes flexible working options with generous time off and competitive benefits & compensation packages.

Diversity is foundational to how we do business because we know the greatest ideas and results come from our unique perspectives and differences. We strive to create a safe, inclusive environment where you can bring your whole self to work. Team members are valued, respected, and celebrated for who they are in a meaningful and exciting atmosphere. Gen is an equal employment opportunity employer. Employment decisions are based on merit, experience, and business needs. 

If this sounds like you—Gen has a dynamic, supportive culture with core values that celebrate diversity, promote teamwork, and encourage every team member to contribute and grow—join us!

About the Role:

We are seeking an experienced and strategic-minded Director of Product Management to lead our Identity and Privacy Upsell/Cross-sell Product team. In this role, you will work in small, high-energy, driven teams of engineers, designers, and go-to-market specialists to drive the development and delivery of innovative identity protection and privacy solutions globally across the Norton, LifeLock and Avast brands. 

Your goal is to meet the dynamic threat landscape and leverage key technologies like AI to augment our customers’ current protection to better safeguard their digital identities and personal information.  Current products in the portfolio include Norton Privacy Monitor Assistant, Norton and Avast Antitrack and LifeLock Identity Advisor 

Responsibilities: 

Strategic Leadership: 

• Develop and articulate the product strategy for upselling and cross-selling Identity and Privacy products, aligning with Gen’s overall product portfolio strategy and business objectives. 
• Define and prioritize product initiatives based on market analysis of current and emerging trends, competitive landscape, and customer needs.  

Product Development and Execution: 

• Oversee the entire product development lifecycle for new Identity and Privacy upsell and cross-sell products and features, from ideation to launch, ensuring the timely delivery of high-quality solutions. 
• Work closely with cross-functional teams, including engineering, design, marketing, and customer support, to drive product execution and delivery.  
• Collaborate with marketing and sales teams to develop go-to-market strategies, product positioning, and messaging that resonate with target audiences.  
• Monitor product performance metrics and customer feedback, iterating on features and functionalities to enhance customer value and user experience. 

Stakeholder Communication: 

• Build strong relationships with key stakeholders, partners, and customers to gather feedback, gain buy-in, and drive alignment on your team’s product priorities and initiatives. 
• Present product plans, progress updates, and strategic recommendations to executive leadership and key stakeholders. 

Team Leadership: 

• Lead, mentor, and inspire a team of 3-4 senior product managers specializing in Identity and Privacy products, fostering a culture of creativity, collaboration, and excellence. 
• Provide guidance and direction to your team in defining product requirements, user journeys and feature prioritization.  
• Conduct regular performance evaluations, set goals and provide ongoing feedback to ensure the professional growth and success of your team. 

Qualifications: 

• Experience in bringing consumer-facing technology products to market, preferably in the cybersecurity or software industry. 
• Demonstrated leadership as a change agent when working with diverse cross-functional teams to achieve a common goal. 
• Strong analytical skills with the ability to ability to perform a range of business analytics ranging from problem/root cause identification to defining new business