Senior Vertical Strategy Manager, Hospitality and Payment Products

This is Adyen

Adyen provides payments, data, and financial products in a single solution for customers like Meta, Uber, H&M, and Microsoft - making us the financial technology platform of choice. At Adyen, everything we do is engineered for ambition. 

For our teams, we create an environment with opportunities for our people to succeed, backed by the culture and support to ensure they are enabled to truly own their careers. We are motivated individuals who tackle unique technical challenges at scale and solve them as a team. Together, we deliver innovative and ethical solutions that help businesses achieve their ambitions faster.

Senior Vertical Strategy Manager, Hospitality and Payment Products, Unified Commerce

Adyen is the payments platform of choice for many of the world’s leading companies, processing over €250 billion annually for omni-channel customers like McDonalds, Uniqlo, H&M, and Hilton. We're a global payments company offering a modern end-to-end infrastructure connecting merchants and consumers' globally preferred payment methods. Our Unified Commerce pillar is driving the digital transformation of businesses with unified payments, cutting-edge financial technology, and data solutions. We are experiencing exceptional double-digit year-over-year growth and are seeking talented individuals to join our team.   

About the Role

As the Vertical Strategy Manager, Hospitality and Payment Products, you will play a pivotal role in shaping and executing Adyen’s growth strategy within the hospitality sector. This is a global role with a primary focus on the EMEA region and the opportunity to contribute to strategic projects worldwide. You will be the voice of the customer for hotels & resorts, online travel agencies, cruises and travel leasing, driving product innovation and market expansion.

This role requires a deep understanding of the hospitality industry and a passion for payments, combined with exceptional strategic thinking, a proven track record of driving commercial success, a strong bias for action, and a love of data-driven decision-making.

Responsibilities:

• Vertical Strategy & Growth: This involves defining the overall strategic direction for Adyen's Unified Commerce Hospitality vertical, encompassing lodging, rental cars, and cruises.  This includes setting ambitious yet achievable growth targets, identifying key market opportunities (e.g., specific customer segments, untapped needs), and developing actionable plans to capitalize on those opportunities.  This also requires influencing stakeholders across various Adyen departments (Partnerships, Marketing, Commercial, Product) to ensure alignment and successful execution of the vertical's growth strategy.
• Customer & Market Advocacy:  This role requires a deep understanding of the unique needs and challenges faced by hospitality businesses.  Acting as a trusted advisor and advocate involves actively listening to customers, conducting market research, and analyzing vertical-specific customer behavior to identify opportunities for product and service innovation.  This also includes collaborating closely with product teams to develop solutions that address the specific requirements of the hospitality industry and differentiate Adyen from competitors.  Analyzing market trends, competitor offerings, and customer data is crucial for identifying high-potential segments and developing targeted strategies.
• Commercial Enablement & Competitive Advantage:  This aspect focuses on empowering the sales team to effectively sell Adyen's solutions within the hospitality vertical.  It entails collaborating with sales to develop effective sales motions, creating compelling sales materials (e.g., presentations, case studies, proposals), and delivering training and knowledge-sharing sessions to equip them with the necessary tools and information.  Furthermore, it involves partnering with Product & Strategy teams to develop compelling sales motions, impactful selling materials, and competitive insights to ensure Adyen maintains a competitive edge by staying ahead of industry trends and competitor offerings.
• Partnership Management: This responsibility involves supporting the Commercial and Product Partnerships teams to ensure Adyen maintains best-in-class integrations with key players in the hospitality ecosystem.  This includes building and nurturing relationships with key partners (e.g., PMS providers, booking platforms), identifying new partnership opportunities that can expand Adyen's reach and capabilities, and collaborating on joint go-to-market initiatives to leverage partner networks and expertise.
• Product Development & Enhancement: This involves a