Sr. Director, Brand Marketing

Who we are 

Healthcare is more confusing, more costly, and more complex than ever. Transcarent is a health and care experience company on a mission to empower Members to stay healthy by providing them with unbiased information, trusted guidance, and easy access to high value care where and when they need it.  You will be part of a world-class team, supported by top tier investors like 7wireVentures and General Catalyst, and founded by a mission-driven team committed to transforming the health and care experience for all. We closed on our Series C funding in January 2022, raising our total funding to $298 million and enabling us to respond to the demand for rapid expansion of our offering. 

Transcarent is committed to growing and empowering a diverse and inclusive community within our company. We believe that a team with diverse lived experiences, working together will strengthen our organization, and our ability to deliver "not just better but different" experiences for our members. 

What we look for in our teammates 

We are looking for teammates to join us in building our company, culture, and Member experience who: 

• Put people first, and make decisions with the Member’s best interests in mind
• Are active learners, constantly looking to improve and grow
• Are driven by our mission to measurably improve health and care each day
• Bring the energy needed to transform health and care, and move and adapt rapidly
• Are laser focused on delivering results for Members, and proactively problem solving to get there 

The role 

As the leader of the Brand Marketing team, you will play an instrumental role in growing the awareness and understanding of Transcarent among our key audiences. This newly created team will serve as the company’s central hub for the brand, responsible for driving consistency across the organization amidst rapid growth. As part of the Marketing Leadership Team, you will foster an open, inclusive culture that enables team members to deliver high-impact work.    

What you will do  

• Own and evolve Transcarent’s brand strategy and architecture to drive consistency across all touchpoints 
• Spearhead cross-functional initiatives across Communications, Product & Client Marketing, Growth, and Product Design 
• Establish and manage an adaptable creative production system by cultivating a roster of freelance and agency partners 
• Prioritize project requests to deliver on time and within budget
• Manage the ongoing development and execution of marketing initiatives, including video campaigns, presentations, and events
• Create and manage our co-marketing strategy and approvals process
• Act as a player-coach to build Transcarent’s brand infrastructure and core processes 

What we’re looking for  

• Bachelor’s degree or equivalent professional experience required  
• 10+ years of marketing experience, in-house and digital marketing experience required
• Exceptional communication, presentation and interpersonal skills
• Ability to express your ideas and influence cross-functionally at all levels
• Excellent project and resource management skills and proven ability to navigate a fluid and dynamic environment with multiple priorities and deadlines
• Strong agency & freelance management experience; highly skilled at leading designers and writers
• Track-record of driving measurable results in support of business goals
• Experience partnering with cross-functional and agency teams in a fast-paced environment 

Total Rewards 

As a remote position, the salary range for this role is $190,000-$215,000.

Individual compensation packages are based on a few different factors unique to each candidate, including primary work location and an evaluation of a candidate’s skills, experience, market demands, and internal equity. 

Salary is just one component of Transcarent's total package. All regular employees are also eligible for the corporate bonus program or a sales incentive (target included in OTE) as well as stock options. 

Our benefits and perks programs include, but are not limited to: 

• Competitive medical, dental, and vision coverage 
• Competitive 401(k) Plan with a generous company match 
• Flexible Time Off/Paid Time Off, 12 paid holidays 
• Protection Plans including Life Insurance, Disability Insurance, and Supplemental Insurance
• Mental Health and Wellness benefits 

Location 

You must be authorized to work in the United States. Depending on the position we may have a preference to a specific location, but are generally open to remote work an