Marketing & Brand Development Manager
Bigfoot BeveragesAbout the role
Job Details
Job Location Bigfoot Beverages Eugene - Eugene, ORPosition Type Full TimeJob Category MarketingWhat does a Marketing & Brand Development Manager do?
At Bigfoot Beverages, we’re more than a distribution company. We’re brand builders, community connectors, and proud stewards of 200+ beverage brands (think: Pepsi, Mountain Dew, Rockstar, Bubly, and a sea of local craft beers, ciders, and seltzers). We’re looking for a Marketing & Brand Development Manager to help us take these brands further—across shelves, sponsorships, events, and entire communities.
This is your opportunity to take national campaigns and give them a hyper-local heartbeat. If you're equal parts strategic thinker, promotional planner, community cheerleader, and creative leader—you might just be our missing link.
What "doing it right" looks like for our Marketing & Brand Development Manager?
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Put brands on the map. Take our brand's national promos and turn them into localized campaigns that pop across stores, events, and billboards.
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Lead our Art Department. Oversee a high-performing team of creatives who turn vision into visuals—on everything from shelf talkers to semi-trailers.
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Plan promotions with punch. Own point-of-sale strategies, support product launches, and make sure our sales team is always armed with what they need.
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Drive trial + buzz. Strategize how new brands show up in the market and how we get products into the hands (and hearts) of consumers.
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Analyze + optimize. Monitor marketing spend, look for missed opportunities, and make data-backed decisions that actually move the needle.
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Be a community connector. Build relationships with local partners, sponsor events, and represent Bigfoot with energy, integrity, and initiative.
What are we looking for?
You Might Be the One If…
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You’ve managed a marketing team (or creative team) and you get how to lead without stifling creativity.
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You have experience in marketing strategy, brand campaigns, or community events (bonus points if it’s in food, beverage, or CPG).
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You’re not afraid of spreadsheets or creative briefs—you play in both worlds.
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You can drive a campaign, a conversation, or a cargo van (yep, sometimes we show up and show out at events).
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You love the idea of partnering with iconic brands and making an impact in local Oregon communities.
What we need from you:
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A degree in Marketing, Business, or a related field
(Or equivalent work experience that proves you know how to build a campaign and a brand) -
3+ years of experience in marketing, brand development, or promotions
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Leadership experience, especially managing a creative or marketing team
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Strong project management chops—you can juggle events, ad deadlines, and last-minute requests without losing your cool
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Excellent written and verbal communication (bonus if you're a persuasive storyteller)
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Comfort working across departments—from sales to art to operations, you’re a connector
It'd be great if you had some:
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Experience in the beverage industry (CPG experience also a plus!)
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Knowledge of digital marketing tools or social media campaign management
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Familiarity with the creative production process (working with designers, printers, or ad agencies)
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Experien
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