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Public Affairs & Strategic Relations Manager
SalesforceBelgiumfull_timeVerifiedPosted 21 May 2025
About the role
<p>To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts.</p><p></p><p><span>Job Category</span></p>Global Affairs<p></p><p><span>Job Details</span></p><p></p><p><span><b><b>About Salesforce</b></b></span></p><p><span>We’re Salesforce, the Customer Company, inspiring the future of business with AI+ Data +CRM. Leading with our core values, we help companies across every industry blaze new trails and connect with customers in a whole new way. And, we empower you to be a Trailblazer, too — driving your performance and career growth, charting new paths, and improving the state of the world. If you believe in business as the greatest platform for change and in companies doing well and doing good – you’ve come to the right place.</span></p><p></p><p></p><p><b>Position Overview:</b><br/>Salesforce is seeking a Public Affairs Manager to expand our strategic policy engagement and enhance our presence with policymakers and policy influencers throughout EMEA. We are looking for an experienced professional with a proven track record of success in developing and executing public affairs strategies, with a particular emphasis on building and nurturing strategic relationships within the European context. The ideal candidate will have a strong understanding of EU and European country-level policy-making processes and possess exceptional skills in managing external relationships, crafting compelling narratives tailored for the European audience, and navigating complex regulatory landscapes. This role requires a strategic thinker who can effectively communicate our company’s values, goals, and contributions to various stakeholders, including government officials, regulatory bodies, industry associations, and civil society.<b>Key Responsibilities:</b><b>Strategic Relations & Engagement:</b></p><ul><li><p>Develop and implement comprehensive public affairs strategies focused on helping the government affairs team build and strengthen strategic relationships with key EU decision-makers, policymakers, and influencers.</p></li><li><p>Proactively identify and cultivate new strategic partnerships with EU institutions, industry groups, think tanks, and other relevant organizations to advance Salesforce's policy objectives.</p></li><li><p>Represent Salesforce at high-level meetings, conferences, and events, actively engaging with stakeholders and building strong networks.</p></li><li><p>Manage and coordinate joint initiatives and collaborations with strategic third party partners to enhance Salesforce's influence and reputation within the EU.<br/> </p></li></ul><p><b>Strategic Communications & Policy Advocacy:</b></p><ul><li><p>Develop and implement strategic campaign plans to effectively convey Salesforce's mission, values, and public policy initiatives.</p></li><li><p>Craft compelling narratives that resonate with diverse European audiences, ensuring consistency in messaging across various channels.</p></li><li><p>Oversee research programs relevant to EMEA policy discussions and contribute to data-driven policy decision-making and messaging.</p></li><li><p>Work closely with corporate communications and the global government affairs team to drive public policy narratives in EU media outlets and forums.</p></li><li><p>Create external-facing collateral and amplification materials for the Global Government Affairs team and company executives specifically tailored for EMEA audiences.</p></li><li><p>Support the execution of media partnerships and paid media campaigns within the EMEA context.</p></li><li><p>Collaborate with cross-functional teams to manage and mitigate reputational risks<br/> </p></li></ul><p><b>Qualifications:</b></p><ul><li><p>Bachelor's degree in Communications, Public Relations, Political Science, European Studies, or a related field. Advanced degree preferred.</p></li><li><p>7-10 years of relevant experience in public affairs, government relations, or a related field, with a strong focus on EU policy and institutions.</p></li><li><p>Proven success in developing and executing comprehensive public affairs strategies within the EU context.</p></li><li><p>Deep understanding of EU and European country-level institutions, legislative processes, and regulatory environments.</p></li><li><p>Excellent written and verbal communication skills in English; proficiency in other European languages is an asset.</p></li><li><p>Demonstrated ability to build and maintain strong relationships with key stakeholders.</p></li><li><p>Strong leadership skills, with the ability to lead and inspire collaboration within a team.</p></li><li><p>Ability to travel up to 10% of your time.<br/> </p></li></ul><p></p><p></p><p></p><p><span>Accommodations</span></p><p><span>If you require assistance due to a disability applying for open positions please submit a request via this </span><a href="https://careers.mail.salesforce.com/accommodations-request-fo
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