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General Manager

Crunch Fitness
Sacramento, United Statesfull_timeVerifiedPosted 9 Apr 2025

About the role

Crunch is a No Judgment Gym that believes in making serious exercise fun by fusing fitness and entertainment.  Looking to combine work, fitness and fun? Working at Crunch is more than a job, it’s an opportunity to inspire others to reach their fitness goals. Our ‘No Judgments’ philosophy attracts a diverse and welcoming group of professionals and makes Crunch an amazing company to work for.
We are looking for energetic persons who want to work at a fun, high paced gym. If you are that person, then Crunch wants you!

Benefits/ Perks:
  • Great facilities with functional training areas, premier strength equipment, top-of-the-line cardio equipment and more
  • Competitive compensation plan plus Bonus potential
  • Complimentary CPR/AED Re-certifications
  • Benefits including group health insurance, disability insurance, life insurance, time-off benefits like vacation and holidays, and others
  • Complimentary Crunch gym membership
  • Discounts on services, products, and much more!
General Manager Responsibilities:
Administration/Organization
  • Demonstrate a working knowledge of all standard operating procedures and policies that pertain to the club and company
  • Communicate and implement company policies and procedures to employees
  • Encourage staff to work as a team and be productive
  • Illustrate an ability to make decisions
  • Recruit and hire the highest possible caliber of staff
Sales/Revenue Management
  • Demonstrate the ability to lead, motivate, and manage sales team
  • Achieve desired sales and net membership goals
  • Achieve desired revenue goals through the leadership and motivation of employees
  • Implement and support company programs and promotion to help generate new sales leads for optimum new membership growth
  • Ensure that Sales Team maintains proper tracking forms and the daily leads
  • Ensure that all promotions are effectively communicated to the sales Team and all other appropriate staff
  • Ensure ongoing prospecting and generation of leads through membership advisors efforts versus reliance of company marketing
  • Review sales-related written communication such as proposal, letters and promotional pieces for effectiveness, spelling, accuracy and distribution
  • Ensure the Sales Manager is facilitating weekly Sales meeting with Membership Advisors to discuss and review current strategies, promotions, prospecting and plans of action
  • Ensure that the sales staff has a high level of knowledge about the clubs programs, facilities and equipment
  • Ensure sales planners are completed and percentages are analyzed
  • Emphasize importance of sales staff involvement in the community and neighborhood businesses
Personal Training/Revenue Management
  • Achieve desired personal training revenue and session production goals
  • Facilitate integration of Personal Training products into point of sale presentations to maximize the number of orientation sessions scheduled and packages sold
Operations
  • Coordinate and work within company’s support functions of Fitness, Sales and Marketing, Accounting, Information Technology
  • Support personnel related problems or difficulties by following company procedure and documentation
  • Resolve member complaints in an expeditious and tactful manner following company procedure and documentation
  • Promote a professional and welcoming atmosphere that enhances the quality of service and care offered to the members
  • Ensure the club meets standards for cleanliness, maintenance, safety, security, and physical plant operations
  • Ensure visible maintenance items are repaired promptly, proper signage is posted and if possible out of service equipment removed from the floor
  • Reinforce to staff the cleanliness is everyone’s responsibility, not just the maintenance staff
  • Assist in the processing/submission and approval of payroll
Financial
  • Implement “recovery plan” when locations are not achieving desired financial results.
  • Exhibit an understanding of budgets and income statements
  • Establish controls of expenses and purchasing of club supplies
  • Display an ability to keep expenses at or below budget
  • Demonstrate an ability to articulate variances in revenue/sales/expenses versus budget
Leadership/Motivation
  • Serve as a role model for employees
  • Communicate effectively by holding weekly and individual meeting with all key club personnel
  • Provide an inspirational environment that welcomes honest feedback from employees and takes action to

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Company

Crunch Fitness

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