Hard Surface Sales - Hard Surface Sales Rep

Stanton Carpet is the leading designer and supplier of decorative high quality self-branded carpet, custom fabricated rugs and hard surfaces. Stanton sells its products across the mid to high end residential as well as decorative commercial marketplaces. Stanton is rated #1 Favorite Area Rug Manufacturer for Style, Quality & Service and Top 5 Favorite Carpet Manufacturer among our customers in Floor Focus magazine.


Stanton is the leading designer and supplier of decorative high quality self-branded carpet, custom fabricated rugs, and hard surfaces. Stanton sells its products across the mid to high end residential, as well as decorative, commercial marketplaces. Stanton is rated #1 Favorite Area Rug Manufacturer for Style, Quality & Service and Top 5 Favorite Carpet Manufacturer among our customers in Floor Focus magazine.

We are currently seeking a highly motivated and self-driven Hard Surface Territory Manager to join our growing team. The territory for this position consists of the State of Alabama (with the exception of the lower Alabama panhandle). The Territory Manager will leverage strong product knowledge and data-driven insights to develop and execute strategic territory plans, adjust sales techniques based on market feedback, and strengthen customer relationships.

Key Responsibilities

Sales Development & Execution
• Possess in-depth knowledge of Stanton’s product lines to effectively educate customers and promote sales.
• Identify, onboard, and develop new retail dealer accounts while increasing business with existing accounts.
• Demonstrate a strong ability to sell and close deals across soft and/or hard surface products, including rolls, pallets, displays, and samples.
• Consistently achieve sales growth targets through effective territory management and follow-through

Strategic Territory Planning
• Focus sales efforts by analyzing existing and potential dealer volume and identifying growth opportunities.
• Plan and execute weekly travel throughout the territory, with up to 4–5 overnight trips per month.
• Strategically schedule travel and appointments to maximize coverage and productivity.
• Meet or exceed agreed-upon sales targets and outcomes within established timelines.

Relationship Management
Building and maintaining strong relationships with retail partners is critical. Responsibilities include:
• Serve as the primary point of contact for retail partners, ensuring timely resolution of issues such as claims, refunds, and sample requests.
• Call on flooring retailers, “To the Trade” showrooms, and designers to promote and sell Stanton products.
• Assist dealers with pricing, claims, and special orders.
• Conduct regular product knowledge meetings with retail sales associates to ensure full understanding of product benefits, including broadloom and area rug capabilities.
• Maintain a clear understanding of the competitive landscape to position Stanton effectively in the market.

Product Training & Merchandising
• Educate retail sales teams on product features, installation benefits, and style trends.
• Monitor and update in-store displays, samples, and marketing materials.
• Launch and support promotions for new collections or marketing initiatives.
• Ensure customers are trained on the B2B platform.
• Prepare accurate materials and samples for customer meetings.
• Provide ongoing education on new product introductions.

Administrative & Reporting
Management & Order Processing
• Report to the Regional Vice President, receiving ongoing training and support to meet goals.
• Enter sample orders, track fulfillment, and follow up on dealer needs.
• Coordinate with Quality Control on claim disputes.
• Maintain accurate records in Salesforce CRM, logging calls, visits, and follow-ups.
• Utilize Tableau self-service tools and AS400/Web400 systems for reporting and stock checks.
• Analyze territory potential, track sales performance, and prepare regular status reports.

Qualifications Include:
• Minimum of 5 years of experience as a Territory Manager
• Bachelor's degree in business or a related field
• Flooring industry background preferred.
• Highly motivated and target driven with a proven track record in sales.
• Excellent selling, negotiation, and communication skills, especially persuasion, to clearly convey the benefits of the product to potential customers.
• Interpersonal skills to work with a variety of people each day, build relationships and network.
• Excellent time-management skills
• Entrepreneurial
• Luxury brand and high-end home furnishing experience a plus
• Motivated, proactive, and hardworking, with strong problem-solving, c