Account Executive - Specialty

ACCOUNT EXECUTIVE, SPECIALTY-MULTI CHANNEL

LUXURY FIELD SALES, HOUSTON, TX

 

 

COTY is looking for smart leaders who are fast and passionate.

 

We are looking for a Field Sales Account Executive to cover the dynamic Houston, TX market.  The ideal candidate will be goal driven, with a positive, team-oriented mindset.  We are looking for someone who is collaborative, creative and willing to think outside of the box to find the best ways to bring the highest level of service to our retail customers and the engaged consumers they bring to Coty. 

 

 

RESPONSIBILITIES

 

As our Account Executive, you are responsible for delivering retail sales goals (*detailed KPIs listed below), while strengthening local account penetration and retailer joint business planning – with a disproportionate growth acceleration in top potential doors.  The AE also owns critical organizational expectations – leading, scheduling, and coaching a diverse team of Brand Ambassadors to deliver perfect execution, every day.  AEs may also lead incremental special project work.

 

Your main focus:

 

Achieve/Exceed Quarterly/Seasonal/Annual Retail Sales Goals

• Consistently deliver on commitments, proactively communicate solutions to capture upside $ or mitigate downside risk to goal.
• Regularly analyze daily/weekly retail sales and adjust to trends or future anticipated support changes.
  • Partner with internal and external support teams and regularly communicate results from conducted activities, maximize opportunities, and minimize risk (while always ensuring sufficient store levels across basic stock, gift sets, and testers).
  • Utilize brand ranking, penetration, stock status reports as available + maximize all promo tools to drive sales and +ROI.
  • Working understanding of retailers’ CRM/Clienteling systems, creating and driving local plans to maximize retail sales.
• Own joint business planning with retailer partners to drive accountability and seasonal sufficiency planning
  • Planning to leverage promotional calendars/visual dates, new products introductions, storewide promotions, Holiday intensification plans, Y2 anniversary plans, and competitive activity.
  • Ensure Brand Ambassadors execute Coty branded events in-store with excellence (strictly following fashion house guidelines); partner with and solicit support of local Special Event, Marketing, Visual, and Personal Shopper Teams to drive sales.
• Own Leadership Visits: Review trends/rank+share data/key successes/help needed/top door and close the gap strategies.

 

Leading, Scheduling and Coaching Part-Time Brand Ambassadors

• Perfectly execute corporate by-door scheduling guidance & retail sales expectations.
  • Ensure all Brand Ambassadors fulfill exact schedule expectations.
  • Ensure all Brand Ambassadors fulfill door retail $ goals expectations.
  • If unique local needs arise that differ from corporate guidance, escalate opportunity for approval in timely manner.
• Manage industry best Brand Ambassador Teams.
  • Weekly: Monitor specialists’ schedule adherence, productivity vs goal, ROI effectiveness, and clienteling % vs targets where relevant.
  • Monthly: Leverage data to actively coach & monitor underperformers / celebrate top performers, capture learnings to share with regional leader for reapplication.
  • Monthly: Schedule Brand Ambassadors by-weekly/by-door according to corporate guidance.  All schedules should be in place 1 quarter in advance.  Any staffing $’s not invested in the dictated week will be returned to corporate budget.
  • Ongoing: Ensure Coty’s in-store team builds and maintains strong, collaborative relationships with all levels of store management to secure and benefit from preferred vendor status.
• Regularly coach and lead by example through active participation in selling, events, visuals,