ASSOCIATE DIRECTOR, CONTENT STRATEGY
EVERSANAAbout the role
Company Description
EVERSANA INTOUCH™ is a leading full-service, global healthcare agency serving the life sciences and pharmaceutical industries. We provide next-generation creative and media services, enterprise solutions and data analytics services for clients.
We combine the power of world-class creative and digital teams with deep market access, payer, and healthcare communications expertise to provide innovative solutions to life science companies that want to connect with consumers, healthcare professionals, and payers.
We get fired up when people talk about getting—and staying—healthy. That’s where we find our inspiration: in the very human experiences of patients, doctors, and even each other. Then, we collaborate on ways to make caring for one’s health more achievable, connecting patients and physicians with the information and tools they need.
And as a part of EVERSANA, a pioneer in next-generation commercial services, we connect dots that other agencies can’t, helping drive commercialization success.
Our eight affiliates within the EVERSANA INTOUCH Network include EVERSANA INTOUCH Solutions, EVERSANA INTOUCH Proto, EVERSANA INTOUCH Seven, EVERSANA INTOUCH Oxygen, EVERSANA INTOUCH Engage, EVERSANA INTOUCH B2D, EVERSANA INTOUCH Media, and EVERSANA INTOUCH International.
Job Description
Responsibilities:
- Act as project lead, providing oversight and guidance (with some deliverable creation)
- Work with multiple cross-functional teams, company leadership and clients to ensure content strategy services are included within multichannel marketing solutions
- Manage team tasks, bandwidth, and resourcing for effective work balance
- Lead brand planning initiatives and presenting recommendations to internal account teams and clients
- Add inputs on staff needed to pull through work based on resource hours
- Add value by finding gaps in current CS scopes and account/brand goals and proposing solutions in those areas
- Address areas of concerns for their specific account portfolio
- Manage/mentor direct reports and provide guidance on career path/future development
- Support leadership initiatives
- Participate in pitches
Qualifications
What are we looking for?
- Bachelor's degree in marketing and digital or equivalent education plus professional experience required (experience in the pharmaceutical industry is a plus), including mentoring/leadership and client experience
- Exceptional communication skills, including presentation experience
- Strong team player with the ability to work within a team dynamic or independently as needed
- Experience and passion selling content strategy solutions
- Experience working with other marketing principles, including analytics, SEO, social, media and eCRM
- Ability to teach and educate staff and clients on content marketing and deliverables
- Flexible and innovative, energized by working on multiple brands and with diverse disciplines
- Ability to leverage big-picture thinking and front-end strategy development
- The discipline and attention to detail needed to manage content over time
- A background of content strategy leadership and marketplace success
Additional Information
All your information will be kept confidential according to EEO guidelines.
From EVERSANA’s inception, Diversity, Equity & Inclusion have always been key to our success. We are an Equal Opportunity Employer, and our employees are people with different strengths, experiences, and backgrounds who share a passion for improving the lives of patients and leading innovation within the healthcare industry. Diversity not only includes race and gender identity, but also age, disability status, veteran status, sexual orientation, religion, and many other parts of one’s identity. All of our employees’ points of view are key to our success, and inclusion is everyone's responsibility.
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