Sr. Partner Marketing Manager, Ads Marketing

Amazon Ads helps brands create experiences that delight customers and deliver meaningful results. With 300+ million worldwide active customers, and first-party insights based on shopping, streaming and browsing signals, brands can craft innovative campaigns that help customers find and discover anything they want. Our solutions on Amazon.com, services like Twitch, Freevee, Alexa, Amazon Music, and partnerships with third-party publishers and exchanges make Amazon Ads the ultimate amplifier for brands to reach the right audiences in the right places, both on and off Amazon. Amazon Advertising is a key strategic focus for Amazon and is in a rapid and exciting growth phase.

Amazon Ads Partners help brands achieve and exceed their desired outcomes through tech innovation and expert managed services. In order to accelerate the next phase of Amazon Ads development, we are committed to transforming the depth, scale and ambition of our partnerships with a diverse landscape of partners across a full range of independent agencies, as well as Tech Partners. Our team builds partnerships across the advertising landscape to drive innovation and growth for all brands, including those that do not sell on Amazon.com.

The Amazon Ads Partner Marketing Team enhances partner expertise, capabilities, and visibility through bespoke marketing programs that foster growth for advertisers, partners, and Amazon Ads. We're seeking a Senior Partner Marketing Manager to spearhead life-cycle marketing initiatives that transform how partners leverage Amazon Ads. As a key member of our Partner Marketing Team, you'll architect and implement strategies that empower partners to scale, innovate, and maximize their success across all growth stages.

In this role, you'll design and execute comprehensive marketing programs that accelerate partner growth, and lead strategic initiatives that strengthen the Amazon Ads partner network. You'll drive data-informed decisions that enhance partner satisfaction and business outcomes, while working at the intersection of technology, marketing, and business strategy.

The ideal candidate is a strategic B2B marketing leader with proven success in the advertising industry. You should be an analytical thinker who can translate complex data into actionable insights, a skilled relationship builder who excels at stakeholder management across all levels, and an entrepreneurial self-starter comfortable navigating ambiguity. Most importantly, you'll be a customer-obsessed professional with exceptional communication abilities.

This role offers the opportunity to shape the future of advertising partnerships while driving meaningful impact for partners and Amazon Ads.


Key job responsibilities
• Lead the development of tailored marketing programs that address partner challenge through program and content creation, and channel execution
• Drive cohort-based success strategies to ensure partners are well-positioned for sustainable growth
• Operate independently with strong business judgment to identify opportunities, solve complex challenges, and make data-driven decisions
• Proactively develop and execute scalable solutions that drive partner success
• Build and maintain strategic relationships with key stakeholders across all levels of the organization

Basic Qualifications

- 6+ years of professional non-internship marketing experience
- Experience using data and metrics to drive improvements
- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
- Experience communicating results to senior leadership
- Experience building, executing and scaling cross-functional marketing programs
- Experience in a business-to-business (B2B) environment, high-tech products/services
- Experience driving direction and alignment with large cross-functional teams and agency partners

Preferred Qualifications

- Master’s degree in Marketing, Business, or other related area
- Experience with project management and CRM tools like Workfront, Airtable and Salesforce
- Experience in partner marketing within a technology, advertising, or SaaS environment
- Experience developing a net-new program and developing mechanisms to scale it globally
- Experience managing marketing programs across time zones, regions, and global cross-functional teams
- Experience adapting and/or writing SQL data queries

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.

Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees, supervisors, and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer