Sr. Category Insights Manager (CPG)

This role is a #Hybrid position requiring three days per week on‑site in Rogers, Arkansas.

You will lead the insights partnership between Acosta Group and a nationally recognized Fortune 500 client—leveraging the Modular Relay Process and cross‑functional collaboration to deliver high‑value, data‑driven solutions. 

You’ll identify the right data, diagnose business challenges, and provide recommendations that drive smarter decisions and stronger results.

• Analyze complex data and provide thoughtful, proactive guidance and recommendations that address the 4-Ps (product, pricing, promotion, placement), for General Merchandise & HBC categories.
• Lead and direct the category review process through the 3-call process while engaging with cross-functional teams to provide a complete category management solution.
• Build compelling sales presentations using syndicated, shopper, and other sources of data that provide in-depth analysis and solutions that address current business issues.
• Understand your client's  KPIs that drive profit & sales and deliver data reports to the scorecard or validate progress.
• Provide follow-up and summarize results of analysis; create case studies and success stories.analysis results

Education Requirements:

• High School Diploma/GED, Bachelor’sDegree (preferred)
• Related work experience can be substituted for the educational requirement
• Strong understanding of Walmart Modular Relay process and merchandising principles
• Category Management Certification Preferred

Work Experience Requirements:

• 3-5 years related work experience

Knowledge, Skills, and Abilities Requirements:

• Solid working knowledge of the CPG industry (data sources, tools, concepts, etc.) working with POS, panel and loyalty data.
• Proficient in industry tools utilized in the completion of the work assigned, such as NIQ Discover, Circana Unify and Walmart Scintilla Charter. 
• Demonstrate an advanced degree of proficiency in Windows and related software applications, including Excel, PowerPoint, and Power BI as needed.
• Advanced skill in plan  preparation , and delivering effective solutions.
• Extrapolate opportunities to drive results based on analysis of a business challenge or opportunity.
• Communicate clearly and effectively while understanding and adapting to the audience.
• Independently manages and, at times, leads project plans and assumes responsibility for tracking, communication, and timing.
• Break down larger problems into smaller components and potential resolutions.
• Build and maintain strong stakeholder relationships, earning trust and respect to enable seamless collaboration and drive effective execution.
• Execute against strategic objectives by developing tactical plans.

 

Physical Abilities: Seeing  - Color Perception - Touching 

#DiscoverYourPath

 

Acosta is a part of Acosta Group – a collective of the industry’s most trusted retail, marketing and foodservice agencies reimagining the way people connect with brands at every point in their shopping journey.
Specializing in retail sales services, digital strategy, and business intelligence, Acosta empowers brands to thrive in the world of omnichannel shopping. Our sales and digital teams build lasting relationships, ensuring our client brands get the space they deserve in stores and outperform the competition online, while our merch reps make brands shine in retail locations across the world.
But it’s not just about what we do – it’s about who we are. With a team of over 20,000 associates, we’re a community of forward-thinking, value-driven professionals committed to an unmatched level of trust and transparency in the industry. And, we understand the importance of work-life balance, which is why many of our field roles provide our associates with flexible scheduling options. Join us and be a part of a team that values growth a