Sr. Copywriter, Market Access
EVERSANAAbout the role
Company Description
EVERSANA INTOUCH® is a leading full-service, global healthcare agency serving the life sciences and pharmaceutical industries. We provide next-generation creative and media services, enterprise solutions and data analytics services for clients.
We combine the power of world-class creative and digital teams with deep market access, payer, and healthcare communications expertise to provide innovative solutions to life science companies that want to connect with consumers, healthcare professionals, and payers.
We get fired up when people talk about getting—and staying—healthy. That’s where we find our inspiration: in the very human experiences of patients, doctors, and even each other. Then, we collaborate on ways to make caring for one’s health more achievable, connecting patients and physicians with the information and tools they need.
And as a part of EVERSANA, a pioneer in next-generation commercial services, we connect dots that other agencies can’t, helping drive commercialization success.
Our eight affiliates within the EVERSANA INTOUCH Network include EVERSANA INTOUCH Solutions, EVERSANA INTOUCH Proto, EVERSANA INTOUCH Seven, EVERSANA INTOUCH Oxygen, EVERSANA INTOUCH Engage, EVERSANA INTOUCH TTC, EVERSANA INTOUCH Media, and EVERSANA INTOUCH International.
Across our growing organization, we embrace diversity in backgrounds and experiences. Improving patient lives around the world is a priority, and we need people from all backgrounds and swaths of life to help build the future of the healthcare and the life sciences industry. We believe our people make all the difference in cultivating an inclusive culture that embraces our cultural beliefs. We are deliberate and self-reflective about the kind of team and culture we are building. We look for team members that are not only strong in their own aptitudes but also who care deeply about EVERSANA INTOUCH, our people, clients and most importantly, the patients we serve.
Job Description
WHAT DOES THE SENIOR COPYWRITER, MARKET ACCESS DO?
The Senior Copywriter, Market Access is responsible to provide full copy support for assigned agency accounts. Job responsibilities include researching and developing material for multiple pharmaceutical clients and biotech business projects, writing on a broad range of therapeutic areas and managed markets topics.
The Senior Copywriter is also expected to perform independent research and to work with a variety of scientific materials to develop a range of pieces for payers and other managed markets stakeholders (health systems, PBMs, employers), as well as sales force training pieces and resources related to market access (eg, reimbursement) for patients and healthcare professionals.
- Performs independent research and develops a variety of market access materials, such as message development, payer value propositions, PIE decks, launch materials (formulary kits), pull-through materials, implementation guides, rep-triggered email for HCPs/payers, competitive grids, etc.
- Proactively monitors the progress of assigned projects through each phase of development (eg, research, outline, manuscript, layout, claim check, production)
- Annotates according to agency guidelines and provides/maintains annotated reference documents
- Maintains a reasonable library of own reference material relating to assigned clients
- Works with confidential and sensitive corporate, client, and employee information and conducts him/herself accordingly
- All other duties as assigned
Qualifications
WHAT ARE WE LOOKING FOR?
- Education
- BA in English or life sciences
- Experience and/or Training
- One to 3 years of managed care writing experience
- One to 2 years of agency/healthcare writing experience (Copywriter)
- Two to 4 years of agency/ healthcare writing experience (Senior Copywriter)
- Working knowledge of medical terminology and a strong command of the English language
- Proficient in American Medical Association (AMA) style
- Familiarity with FDA/OPDP regulations and guidelines
- Strong verbal communication and presentation skills
- Attention to detail
- Ability to work in a fast-paced environment and to learn quickly
- Ability to think both creatively and strategically
- High-level interpersonal, organizational, and problem-solving skills
- Ability to prioritize tasks and manage time effectively
- Technology/Equipment
- PPT, Word, Excel, Teams, Microsoft Office, Workfront Proof
Additional Information
OUR CULTURAL BELIEFS:
Patient Minded I act with the patient’s best interest in mind.
Client Delight
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