Account Manager, Events - Medical Conferences (US, Remote)
Informa Group Plc.About the role
Company Description
We’re part of Informa, a global business with a network of trusted brands in specialist markets across more than 30 countries, and a member of the FTSE 100.
Our purpose is to connect our customers to information and people that help them know more, do more and be more. No other company in the world helps more people share professional knowledge or make business connections.
We run around 800 events each year, create digital platforms based on engaging news and information content, and operate professional development prograes for individuals and businesses.
Job Description
Account Manager, Events
Location: US, Remote
Start Date: March 2025
Compensation: $70,000 - $90,000 Base Salary + Commission
Application Deadline: February 7, 2025
We are seeking a highly motivated, results-driven self-starter for the role of Event Sales Manager, Exhibit Booth Sales, responsible for driving exhibitor sales and supporting two key conference brands: Cardiometabolic Health Congress (CMHC) and PAINWeek. Each conference currently holds one annual event in the fall, with potential for additional events in the future. The Sales Manager will report directly to the Director, Events and will play a critical role in driving sales, managing client relationships, and coordinating with internal teams to ensure smooth event execution.
Key Responsibilities:
Sales & Business Development:
- Exhibit Space Sales: Sell booth space for both Cardiometabolic Health Congress (CMHC) and PAINWeek, targeting companies in treatment of pain, cardiometabolic care, neurology, pharmaceuticals, healthcare, medical devices, neuromodulation, and laboratory sectors.
- Upselling: Proactively upsell value-added products and services to enhance exhibitors' and sponsors' event experience, maximizing their investment.
- Exhibit Hall Management: Oversee the design and management of the exhibit hall layout, ensuring the space is utilized effectively and provides a cohesive, impactful environment for exhibitors.
Lead Generation & Research:
- Conduct in-depth market research to identify and qualify potential exhibitors for upcoming conferences, leveraging industry insights and trends.
- Nurture leads through relationship-building, converting prospects into long-term clients.
Client & Account Management:
- Serve as the primary point of contact for exhibitors, collecting specifications, timelines, and deliverables.
- Communicate project details and ensure client needs are met, passing deliverables to the appropriate internal teams (design, social, web, etc.).
Vendor Relations & Event Logistics:
- Manage vendor timelines and monitor deliverables (e.g., print materials, booth setup), ensuring all service providers meet deadlines.
- Develop and manage project timelines, working backwards from the event date to track milestones and deadlines.
- Oversee logistics such as booth layouts, signage, and materials, ensuring timely execution.
Internal Coordination & Project Management:
- Collect and organize client deliverables, ensuring they are routed to the appropriate teams.
- Maintain clear communication across internal teams to meet deadlines and ensure quality execution of exhibitor needs.
Administrative & Post-Event:
- Handle exhibitor contracts, payments, and post-event follow-up.
- Collect feedback from exhibitors for continuous event improvement and relationship-building.
CRM & Database Management:
- Utilize CRM for sales management, efficiently tracking leads, contacts, and sales activities.
- Maintain up-to-date contact records, tagging contacts based on preferences, disease states, and products/services of interest.
- Develop and implement automated follow-up workflows to nurture leads and keep prospects engaged throughout the sales process.
Industry Awareness:
- Stay current on industry trends, including new product launches, mergers, acquisitions, and other significant developments impacting exhibitor and sponsor interests.
Travel Requirements:
- Spend approximately one week onsite at each of the two national conferences.
- Travel occasionally and infrequently as required by sponsors/exhibitors.
Qualifications
Experience:
- Proven track record in B2B sales, particularly in trade shows, conferences, or healthcare sectors
- Minimum of 3-5 years of successful B2B sales experience
- Strong background in trade shows, conferences, or he
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