Senior Architect, Marketing Cloud

Link Logistics Real Estate (“Link”) is a leading operator of last-mile logistics real estate. Established by Blackstone in 2019, the company connects consumption, technology, and the supply chain across its portfolio, which spans more than half a billion square feet. With more than 5 percent of U.S. GDP flowing through our spaces, we leverage our scale, proprietary data and insights, and foundational focus on sustainability to drive success for our customers’ businesses and deliver value for our stakeholders. Link Logistics strives to be the most equitable and inclusive industrial real estate company in the business. We put our people, customers, and communities first and find ways to make a conscious, positive impact where we live and work, prioritizing diversity, equity and inclusion (DEI) across our workforce to deliver an optimal employee experience. Every day, we work to reinvent and lead our industry forward by thinking bigger and challenging the status quo. 

Because we believe that good business must be synonymous with doing good, strong environmental, social and governance practices are foundational to our identity as a firm. These practices include setting ambitious goals to combat climate change, partnering with local nonprofits, and prioritizing internal diversity, equity, and inclusion efforts. We seek to use our position, ideas, and influence to drive progress in our industry and the wider world.  At Link, we give our customers space to grow—and we give people space to grow, too. 

Senior Architect, Marketing Cloud primary responsibilities will be to engage with stakeholders, and IT teams to understand requirements, and then prove and design customer centric business solutions. You will own technical and solution envisioning with customers via engagements including demos, solution designs, implementation plans and proof of concepts.

RESPONSIBILITIES:

• Understand overall marketing application portfolio, IT and business priorities and success measures to design implementation architectures and solutions (Salesforce and 3rd party solutions) using SaaS, PaaS, custom development, and DevOps

• Leads estimations and delivery plans for strategic Salesforce Marketing Cloud alongside a trusted Salesforce Partner 

• Design and build technical architecture artifacts to support the implementation plan for SFMC, including but not limited to integration diagrams, solution architecture diagrams, system interaction diagrams, etc 

• Drive significant improvements in CX and Marketing communication through improved technical design, integrated Salesforce experiences, and SFMC solutions 

• Provide technical guidance and leadership to the SFMC delivery team and internal marketing stakeholders 

• Validate key functionalities, capabilities, and integrations with developers to ensure Accuracy and Effectiveness 

• Collaborate with cross-functional teams to ensure successful project delivery and optimization of marketing initiatives 

• Experience in developing Data Cloud Architecture and Data Model Setup in conjunction with Marketing Cloud and Salesforce. 

• Familiarity with guidance on data transformation utilizing SF Data Cloud Tools

• Expertise in programming languages in SFMC: AMPScript, HTML, CSS, SSJS and/or JavaScript, SQL, and Query Studio  

• Familiar with Web Service integration languages (REST/SOAP)  

• Experience with Salesforce CRM, including Sales, Service, and Experience Cloud 

• Experience in implementing automated solutions utilizing marketing cloud server-side javascript  

• Extensive experience with Marketing Cloud Studios & Builders, including Email Studio, Journey Builder, Content Builder, and Others  

• Hands on knowledge with Salesforce, including implementing declarative and programmatic functions  

• Hands on experience with data sources, API