Globe Prepaid Brand Integration Lead
Globe GroupAbout the role
At Globe, our goal is to create a wonderful world for our people, business, and nation. By uniting people of passion who believe they can make a difference, we are confident that we can achieve this goal.
Job Description
>Drive the development of relevant and competitive strategy, portfolio, journey andexperience hinged on a holistic and evolving understanding of key Globe Prepaid
strategic segments
>Manage strategic segment metrics and drive brand promoters through stronger
customer relationships and experience improvements
STRATEGY AND BRAND INTEGRATION
DUTIES AND RESPONSIBILITIES
- Manages the 1 to 3 year strategy formulation of Globe Prepaid to sustain revenue growth and relevance - Drives the business planning as SPOC, including business reviews and process reviews that impact revenue recognition
- Leads and orchestrates all business reviews (Dashboards, Brand Review, Quarterly Business Review)
- Leads in monitoring and analysis of all Brand drivers, in collaboration with the Portfolio Management and Engagement and Retention teams - Leads insights-generation and global trends spotting for Globe Prepaid
- Custodian for Globe Prepaid Brand and proposition; oversees Globe Prepaid Brand guidelines, communications calendar/messaging
- Leads integration of competitive monitoring activities and recommends POVs and strategic responses as necessary
- Recommends and monitors overall A&P allocation
Make Your Passion Part of Your Profession. Attracting the best and brightest Talents is pivotal to our success. If you are ready to share our purpose of Creating a Globe of Good, explore opportunities with us.
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