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Senior Associate, Product Manager - Marketing Adtech

Capital One
United Statesfull_timeVerifiedPosted 11 Feb 2025
💰 $135,700/yr($99,100/yr$135,700/yr)

About the role

Senior Associate, Product Manager - Marketing Adtech

Capital One’s Retail Bank is known for its industry-leading products and for being a unique National fintech brand with superior digital capabilities and distinctive cafes and branches. The Bank Marketing Technology team empowers marketers to reach their audiences in more meaningful, efficient and relevant ways than ever, with personalized, intelligent experiences across channels. We blend the art of innovative storytelling with the collective science of technology, data, digital experience, machine learning, measurement, experimentation, automation and marketing workflow management.

About the role:

If you have a passion for marketing technology, creating cross channel marketing capabilities, and building amazing solutions used to deliver millions of messages to our customers daily, we want you! This role is responsible for vision-setting, building, monitoring and enhancing our advertising technology (adtech) stack in order to fuel our digital marketing growth and efficiency goals across products. You will be supporting Capital One’s Bank Marketing team in delivering amazing marketing experiences.  

Specific responsibilities include, but are not limited to:

  • Build first and third party adtech product solutions that make our digital marketing more efficient, scalable and modern

  • Craft a product strategy, implementation/monitoring and business/tech governance process to ensure safety for consumers and COF alike

  • Create and track user stories in JIRA, including define acceptance criteria

  • Experience in data management solutions architecture, development, and deployment

  • Build privacy-first data solutions that can scale to support multiple cross-functional teams

  • Continuously incorporate data, research and market analysis to inform product strategies and roadmaps

What You’ll Bring:

  • A bias toward action and a proven track record of delivering technology products at scale

  • Excellent communication skills to navigate a large organization and inspire others

  • Ability to proactively identify impediments on the critical path and remove them

  • A structured problem-solving approach to help a team work through a wide range of issues

  • Intellectual curiosity for emerging technologies and engineering challenges

  • Ability to prioritize across different types of value dimensions

  • Ability to actively seek out multiple opinions, yet make independent decisions and influence positive outcomes

  • Ability to drive process across multiple lines of business

Basic Qualifications:

  • At least 2 years of experience working on the core product platforms that power digital experiences

  • At least 2 years of experience working with cross-functional teams to deliver consumer experiences.

  • At Least 2 year of experience in marketing, product design, business analysis, data analysis, or data science

  • Bachelor’s Degree or military experience

Preferred Qualifications:

  • MBA

  • At least 3 years of experience with web and client-side mobile platforms

  • At least 2 years of experience as a Product Owner in an Agile development process
     

At this time, Capital One will not sponsor a new applicant for employment authorization for this position.


 

The minimum and maximum full-time annual salaries for this role are listed below, by location. Please note that this salary information is solely for candidates hired to perform work within one of these locations, and refers to the amount Capital One is willing to pay at the time of this posting. Salaries for part-time roles will be prorated based upon the agreed upon number of hours to be regularly worked.

McLean, VA: $109,000 - $124,400 for Sr. Associate, Product Management


 

New York, NY: $118,900 - $135,700 for Sr. Associate, Product Management


 

Richmond, VA: $99,100 - $113,100 for Sr. Associate, Product Management


 

Wilmington, DE: $99,100 - $113,100 for Sr. Associate, Product Management


 


 


 


 


 


 


 

Candidates hired to work in other locations will be subject to the pay range associated with that location, and the actual annualized salary amount

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Company

Capital One

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