Marketing, Assistant Director

EY focuses on high-ethical standards and integrity among its employees and expects all candidates to demonstrate these qualities.  At EY, you’ll have the chance to build a career as unique as you are, with the global scale, support, inclusive culture and technology to become the best version of you. And we’re counting on your unique voice and perspective to help EY become even better, too. Join us and build an exceptional experience for yourself, and a better working world for all.  

Location: Dallas
 

Join our Brand, Marketing and Communications (BMC) team and you’ll directly support and promote our brand and reputation. Through internal communications, public relations and corporate communications, you’ll provide a wide range of marketing and communications services to internal and external audiences. These include current and future clients, our current and future employees, alumni, regulators, the media and the communities within which we operate.

 

The opportunity

You’ll have the opportunity to develop and implement the region’s marketing strategy and initiatives for the respective area industry and functional practices. You’ll oversee the successful implementation and quality of the area’s go-to-market marketing initiatives.

 

Your key responsibilities

You’ll be expected to develop marketing strategy and be responsible for managing the marketing budget and tracking the ROI of the marketing initiatives. You will have the overall responsibility for all the events, mailings, newsletters, media, PR, and sponsorships and insure they are in alignment with the area’s strategy.

 

Skills and attributes for success

• Ability to cultivate and maintain strong relationships with internal project stakeholders, manage project stakeholders’ expectations and build trust with journalists and other media outlets
• Adept at creating strategic, targeted and impactful go-to-market initiatives
• Possess relevant market insight respective to your function and a comfort level working across service lines, industries, function areas and client groups
• Strong understanding of environmental factors affecting the firm, the practice and our markets
• Ability to participate in market research projects
• Adept at coordinating the creation of area marketing collateral and brochures to make certain they are appropriately leveraged and delivered

 

To qualify for the role, you must have

• Seven-plus years of experience
• Bachelor’s degree with a marketing or communications major or equivalent experience; MBA is a plus
• Excellent written and verbal communication skills (including presentations) as well as listening and interpretation skills
• Must be able to articulate complex subject matter in a straightforward, concise and easily digestible manner for broad audiences
• Possesses poise and confidence to professionally interact with all levels of leadership
• Ability to oversee significant portions of major or highly complex projects

 

Ideally, you’ll also have

• Ability to team and collaborate with practice, industry and other firm leaders to develop market-facing initiatives that drive the firm’s strategy 
• Ability to work independently on marketing initiatives
• Demonstrated teamwork and leadership skills including the development of others
• Ability to work with anchor service line or industry representative to tailor directed thought leadership and serve as a coordinator for its production

 

What we look for

We’re looking for individuals who have strong business acumen and personal leadership.  Innovative, creative thinkers who are strategic, collaborative and consultative and who can bring a fresh perspective will thrive in this environment.

  What we offer   We offer a comprehensive compensation and benefits package where you’ll be rewarded based on your performance and recognized for the value you bring to the business.  The salary range for this job in most geographic locations in the US is $98,100 to $178,100. The salary range for New York City Metro Area, Washington State and California (excluding Sacramento) is $117,700 to $202,400.  Individual salaries within those ranges are determined through a wide variety of factors including but not limited to education, experience, knowledge, skills and geography.  In addition, our Total Rewards package includes medical and dental coverage, pension and 401(k) plans, and a wide range of paid time off options. Under our flexible vacation policy, you’ll decide how much vacation time you need based on your own personal circumstances. You’ll also be granted time off for designated EY Paid Holidays, Winter/Summer breaks, Personal/Family Care, and other leaves of absence when needed to support your physical, financial, and em