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VP, Revenue Operations

The New York Times
New York City, United Statesfull_timeVerifiedPosted 15 Jul 2024
💰 $300,000/yr($275,000/yr$300,000/yr)

About the role

The mission of The New York Times is to seek the truth and help people understand the world. That means independent journalism is at the heart of all we do as a company. It’s why we have a world-renowned newsroom that sends journalists to report on the ground from nearly 160 countries. It’s why we focus deeply on how our readers will experience our journalism, from print to audio to a world-class digital and app destination. And it’s why our business strategy centers on making journalism so good that it’s worth paying for. 

About the Role

The New York Times is looking for a Vice President, Revenue Operations to join our Advertising team. You will report to the Global Chief Advertising Officer.

The VP, Revenue Operations will develop strategies and lead teams responsible for maximizing the value of Times media inventory and ad revenue. The role requires rigorous analysis to achieve growth and positive business outcomes and supportive cross functional collaboration.

You will provide leadership over multiple functions, including Ad Operations, Media Planning, Client Success, Yield, Sales & Revenue Analytics and Programmatic. This includes leading cross-functional work/projects that create maximum ad and revenue opportunity.

You will work with colleagues across the enterprise, notably Advertising Data & Analytics, Ad Product, Advertising Finance and within New York Times Advertising, with Sales Operations, Sales, Product Marketing and will be a member of our Ad Leadership team.

This is a hybrid position in the headquarters office in New York, NY three times a week.

Responsibilities:

  • Lead large teams across multiple functions and levels:

    • Create smart, revenue-accretive initiatives 

    • Develop efficient team structures that reflect department priorities and the needs of our brand and agency partners

  • Lead the optimization of on-site supply and our use of it in media plans for clients by the U.S. sales planning team and the yield team

    • Use revenue insights & campaign performance trends to inform strategic media planning that balances the needs of the business with achieving clients' marketing objectives

    • Direct the development of systems and processes to support this work with greater accuracy and efficiency over time

    • Partner with Data & Analytics and Ad Product to analyze the impact of product changes that influence revenue

  • Work in partnership with the SVP of Sales Operations to lead the Client Success team, ensuring exceptional client service and campaign performance

  • Support executive decision-making and the strategic planning process by working with corporate strategy & finance to prepare and present regular business reviews 

  • Develop revenue, operational strategies that build solutions that inspire digital profitability and align with department goals

  • Lead programmatic operations end to end -and build operational expertise on tools and systems used

  • Thoughtfully manage budgets and make responsible investment recommendations in support of department goals

  • Lead a team over revenue analytics in support of smart decisions and effective business planning. Act as primary liaison with Data & Analytics and Ad Finance in service to provide clear, succinct and accurate reports and analysis for department leadership

  • In partnership with Ad Product, achieve the growth strategy for NYT’s programmatic business

  • Build and apply expertise about relevant industry changes to shape strategy and operational decisions

  • Effectively represent our work externally, in clients and forums

  • Demonstrate support and understanding of our value of journalistic independence and a strong commitment to our mission to seek the truth and help people understand the world.

Basic Qualifications:

  • 10+ years of experience in digital media

  • 5+ years of experience managing teams, including senior leaders

  • 5+ years of programmatic experience working with ad servers

  • 5+ years working with FP&A

  • 8+ years working with ad servers in a client success or campaign management function

#LI-Hybrid

REQ-016847

The annual base pay range for this role is between:$275,000$300,000 USD

The New York Times is committed to a diverse and inclusive workforce, one that ref

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Company

The New York Times

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