Vans: Relationship Management Associate, Culture + Innovation

Now that you’ve found the job description, what’s next?

Vans is the original brand rooted in the authentic lifestyle of skateboarding. We are driven by our mission to inspire and empower everyone to live “Off The Wall” – embracing the youthful spirit of freedom, non-conformity, and relentless progression. Yesterday’s “Off The Wall” moment is today’s new normal, and at Vans, we believe in constantly outdoing ourselves. Together with our communities across the globe, our vision is to push culture forward because we believe that the pursuit of progression never ends. We are constantly inspired by the future generation of positive catalysts within our community.  

So, before we get to the job details, take a minute to learn a little more about us – our values and our culture. If you can see yourself working side-by-side with a team of people who think and live “Off the Wall,” Vans just may be the place for you.

To learn more about our values and our culture, visit Vans Careers or www.vans.com.

What will you do?

A day in the life of an Associate Relationship Management, Culture + Innovation at Vans looks a little like this.

You’ll be part of the Culture + Innovation team, supporting efforts across OTW, entertainment and innovation initiatives. You will work closely with OTW and entertainment teams to help build and nurture relationships with macro and micro ambassadors, key opinion leaders (KOLs), and energy partners. Your role is all about cultivating meaningful connections that drive cultural relevance and community impact. You’ll report directly to the Senior Director of Culture + Innovation.

Let’s break down that day-in-the-life a bit more.

• Help manage and grow relationships with ambassadors, KOLs, and energy partners while maintaining communication flow and keeping engagement high.
• Support the planning of partner activations, events, and campaigns that bring our energy marketing strategy to life.
• Monitor cultural trends and emerging voices to help identify new partnership opportunities.
• Prepare recaps and reports that showcase the impact of relationship-driven initiatives.
• You will be a connector. Someone who thrives on building authentic relationships and spotting opportunities for collaboration.

What do you need to succeed?

We all have unique skills that we bring to work and celebrate every day. For this role, there are foundation skills you’ll need to succeed and excel. Additionally, while formal education in a related field is great to have, we are most interested in your 1-3 years of experience and professional achievements. 

The foundation skills you will need in this position are:

• Strong communication and interpersonal skills who is comfortable engaging with a wide range of partners.
• Highly organized with great attention to detail and able to juggle multiple projects and keep things moving.
• A proactive mindset that takes initiative and follows through.
• A passion for culture, community, and innovation. You understand what makes people connect.
• Ability to work cross-functionally and collaboratively.

There are also a few skills that are not required but preferred.

• Experience in influencer marketing or brand partnerships.
• Familiarity with the energy, sustainability, or cultural marketing space.
• Knowledge of social media platforms and how influencers engage audiences.

What do we offer you?

At Vans, we know you expect as much from us as we do from you. That is why we make a commitment to support and grow our people. We offer extensive development and growth opportunities for your current and future positions, a competitive compensation package, and a strong benefits package that includes medical, dental, vision, and 401(k).

Our commitment extends beyond this and into your daily work life. We strive to foster a diverse and inclusive culture based on respect, connection, and authenticity. Our focus on DEI is at the foundation of who we are and what we do.

To learn more about Vans’ benefits package, follow this MyVFBenefits.com and click “Looking to Join VF”.

To learn more about Vans‘ Diversity and Inclusion efforts, go to www.vans.com.

Now WE have a question for YOU.

Are you in?

Hiring Range:

$73,440.00 USD - $91,800.00 USD annually

Incentive Potential: This position is eligible for addi