Director, Brand Lead Oncology/Neurology

Job Description Summary

The Director, Brand Lead Oncology/Neurology is a leadership role responsible for managing and driving the success of multiple products across an Oncology & Neurology portfolio. This individual will lead the brand strategy, portfolio management, and development and execution of marketing plans, ensuring alignment with both short-term and long-term business goals. This role requires a deep understanding of the US healthcare access landscape, buy & bill market dynamics and distribution models, cross-functional collaboration, and the ability to navigate and adapt to complex business/market dynamics.

 

Job Description

Sandoz continues to go through an exciting and transformative period as a global leader and pioneering provider of sustainable Biosimilar and Generic medicines. As we continue down this new and ambitious path, unique opportunities will present themselves, both professionally and personally.

Join us, the future is ours to shape!

As the Director, Brand Lead Oncology/Neurology, you will have a leadership role responsible for managing and driving the success of multiple products across an Oncology & Neurology portfolio.  This individual will lead the brand strategy, portfolio management, and development and execution of marketing plans, ensuring alignment with both short-term and long-term business goals.  This role requires a deep understanding of the US healthcare access landscape, buy & bill market dynamics and distribution models, cross-functional collaboration, and the ability to navigate and adapt to complex business/market dynamics.

Your additional responsibilities include, but are not limited to:

Brand Strategy Development and Execution:   

• Develop and execute comprehensive brand strategies for multiple products across an Oncology & Neurology portfolio, ensuring alignment with company goals and market needs
• Stay ahead of industry trends, competitor activities, and emerging therapeutic area developments to inform strategy and innovation
• Monitor brand performance and market trends, making data-drive decisions to enhance brand equity and customer engagement
• Owner for solidifying long and short-term forecasts across product portfolio (i.e. supply demand plan, portfolio reviews, financial forecasts)
• Commercial point for IP related activities across product portfolio (i.e., potential depositions, trials, settlement, launch-at-risk assessment)
• Support market access strategy development and execution to ensure outcomes align to long and short-term demand and financial forecasts

Product Portfolio Management:   

• Oversee the life cycle management of multiple products
• Monitor and analyze product performance, identifying opportunities for growth, optimization, and cost-efficiency
• Collaborate with research and development and other departments to prioritize pipeline assets to enhance overall product portfolio

 Cross-Functional Collaboration:

• Work closely with sales, market access, regulatory, medical affairs, and commercial teams to ensure seamless product launches and ongoing management of product strategies
• Lead cross-functional meetings to align on key priorities, track performance, and adjust plans as necessary
• Provide strategic direction and guidance to the sales team, ensuring effective sales strategies and resource allocation
• Strong collaboration with supply chain and operations to ensure product availability and distribution efficiency

P&L Responsibility:

• Full accountability for the profit and loss of assigned brands, ensuring financial targets are met, or exceeded
• Manage and allocate budgets across multiple products to ensure optimal spend and return on investment
• Track expenditures and performance metrics, adjusting plans as needed to ensure fiscal responsibility and operational efficiency
• Develop and implement commercial strategies to optimize revenue and profitability across brands, exceeding $100M-$200M (product dependent)
• Manage and deliver on all operating income expectations for assigned brands

Marketing Strategy:

• Develop and execute comprehensive marketing plans for brand, ensuring alignment with overall business objectives
• Conduct market analysis to identify opportunities for growth, competitive positioning, and customer insights
• Adapt globally developed key messaging to support US market, and serve as primary content expert for brand, ensuring consistent communication across all channels- for both internal and external audiences

People Management:

• Lead brand team to ensure alignment of strategy with execution of marketing plan