Jobs and Careers
YA

Director, Sales and Business Development, TechCrunch

Yahoo
US - United States of America, United Statesfull_timeVerifiedPosted 15 Oct 2024
💰 $281,305/yr($129,210/yr$281,305/yr)

About the role

It takes powerful technology to connect our brands and partners with an audience of hundreds of millions of people. Whether you’re looking to write mobile app code, engineer the servers behind our massive ad tech stacks, or develop algorithms to help us process trillions of data points a day, what you do here will have a huge impact on our business—and the world.

The TechCrunch, Director of Sales and Business Development will drive innovation, deliver best-in-class multi-platform sales ideas that meet client needs, and leverage brand assets that align with the Yahoo property. They will serve as an overall relationship manager with the editorial leads to bring value to all constituencies.

They will maintain a strategic view over the team's portfolio to align and maximize the impact of solutions provided to key stakeholders. Additionally, they will partner with cross-functional teams to create larger partnership ideas for direct sponsorship.

A Little About the Role:

Responsibilities:

  • Lead a team of senior TechCrunch sellers

  • Identify and prioritize high-potential targets, ad categories and clients 

  • Develop and lead a sales strategy to meet or exceed revenue targets through the sale of bespoke ad deals

  • Lead revenue reporting, forecasting and pipeline management 

  • Collaborate closely with the product and marketing teams to ensure that bespoke ad deals are tailored to meet the client’s needs

Sales Positioning and Packaging

  • Shape and define the sales offerings in-market - creative ideation for partnerships

  • Serve as the connective tissue between sales and editorial to drive premium and programmatic ad sales and event sponsorships.

  • Responsible for guiding the development, positioning, and packaging of multi-platform marketing solutions for clients

Sales Strategy, Editorial Partnership, and Ad Product Development

  • Primary liaison between editorial and sales to develop new ideas and content offerings

  • Partner at times with premium packaging leads of a related Yahoo property to develop the GTM roadmap, including the high-level strategy for each deliverable 

  • Partner with product team to shape and innovate roadmaps for commercial growth

  • Partner with consumer marketing and insights on audience segmentation  and trade marketing

  • Develop existing and net new events for commercial growth

  • Collaborate with other operational teams and GM to drive commercial  workstreams

A Little About You:

  • 10+ years of sales experience in the advertising industry, with a focus on direct sales, digital news, and events 

  • Subject matter expertise: deep knowledge of big and smaller tech clients, their customers, and the advertising landscape

  • Ability to adapt and thrive in an agile, build-phase environment

  • Deep knowledge of the tech, startup, and VC industry, including trends, challenges, and key players

  • Strong track record of success in meeting or exceeding sales targets

  • Proven ability to build and maintain strong client relationships

  • Ability to generate fresh leads and develop partnerships that drive revenue

#LI-KS2

The material job duties and responsibilities of this role include those listed above as well as adhering to
Yahoo policies; exercising sound judgment; working effectively, safely and inclusively with others; exhibiting
trustworthiness and meeting expectations; and safeguarding business operations and brand integrity.

Yahoo is proud to be an equal opportunity workplace. All qualified applicants will receive consideration for employment without regard to, and will not be discriminated against based on age, race, gender, color, religion, national origin, sexual orientation, gender identity, veteran status, disability or any other protected category. Yahoo will consider for employment qualified applicants with criminal histories in a manner consistent with applicable law.

Apply for this role

Generate a tailored application kit with a matched cover letter, interview prep, and CV highlights — in under 60 seconds.

Apply Now →Generate Application Kit

Free account required — sign up in 30s

Company

Yahoo

View company profile →