Senior Marketing Specialist - Commercial
Commerce BankAbout the role
About Working at Commerce
Building a career here is more than just steps on a ladder. It’s about helping people find financial safety and success, helping businesses thrive, and making sure people and their money are taken care of. And our commitment doesn’t stop there. Our culture is about our people, the ones in our communities and the ones that work with us.
Here, you’ll find opportunities to grow and learn, to connect with others, and build relationships with the people around you. You’ll have the space and resources to grow into the best version of yourself. Because our number one investment is you.
Creating an award-winning culture doesn't come easy. And after 160 years, we know Commerce Bank is only at its best when our people are. If this sounds interesting to you, keep reading and let’s talk.
Compensation Range
Hourly: $29.90 - $39.90 (Amount based on relevant experience, skills, and competencies.)About This Job
The main purpose of this job is to work cross-functionally to plan and execute strategic events throughout Commerce Bank’s footprint and beyond. These events, along with their supporting activations, help deepen relationships while driving B2B customer acquisition, consideration and retention.
The Commercial Marketing Specialist Senior works cross-functionally to plan and execute strategic events throughout Commerce Bank’s footprint and beyond. These events, along with their supporting activations, help deepen relationships while driving B2B customer acquisition, consideration and retention. Working on behalf of the Commerce Bank, CommerceHealthcare® and CommercePayments® brands, the Marketing Specialist Senior will be responsible for managing all facets of these events, including but not limited to:
Budgeting
Strategic planning (pre/during/post-event activations)
Kitting and fulfillment
Assets and deliverables
Obtaining stakeholder alignment
SLA evaluation and implementation
Vendor negotiations
Experiential components (venue, menu, entertainment)
Tracking post-event ROI
This role reports to the Commercial PR & Strategic Events Manager. The individual works closely in collaboration with team members from across the Commercial and Corporate Marketing organizations, as well as with senior line-of-business leaders. The Marketing Specialist Senior must be a self-starter who operates independently and can effectively communicate with and influence executives, C-Suite-level leaders and third-party partners.
Essential Functions
Build strategic plans to execute events and activations that support Small Business, Commercial, Healthcare, Payments, and Construction lines of business
Manage robust events and activations schedules and frequently provides status reports on recurring basis
Manage and reconcile budgets with minimal supervision while keeping the PR & Strategic Events Manager and the Director of Commercial Marketing actively informed
Lead event initiatives to ensure alignment with cross-functional teams and key stakeholders while meeting deadlines and demonstrating professionalism
Manage vendor relationships, pricing, and negotiations; exercise fiscal discipline to align with budget
Work closely with Sales and Sales Enablement teams to ensure proper post-event tracking to demonstrate meaningful (return on investment) ROI
Lead brainstorming with cross-functional team members to develop concepts for activating audiences in nuanced ways that are on-brand and within budget
Closely collaborate with COIs and third-party strategic partners to help manage relationships, contracts and to ensure alignment
Help cultivate and supports an Agile Marketing work environment
Proactively finds ways to assist team members and streamline processes
Perform other duties as assigned
Knowledge, Skills & Abilities Required
Demonstrates critical thinking and listening skills and connects quickly with internal clients
Strong organizational skills; accurate with an attention to detail, ability to ask questions, offer solutions, retain information and apply details to future situations.
Motivated and organized self-starter with strong attention to detail and the ability to manage multiple priorities
Inquisitive, agile, and strong team player with excellent written, verbal, and interpersonal communication skills
Ability to remain adaptable and resilient to all situations with an o
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