Sales Director (Bilingual)
TripleLiftAbout the role
About TripleLift
We're TripleLift, an advertising platform on a mission to elevate digital advertising through beautiful creative, quality publishers, actionable data and smart targeting. Through over 1 trillion monthly ad transactions, we help publishers and platforms monetize their businesses. Our technology is where the world's leading brands find audiences across online video, connected television, display and native ads. Brand and enterprise customers choose us because of our innovative solutions, premium formats, and supportive experts dedicated to maximizing their performance.
As part of the Vista Equity Partners portfolio, we are NMSDC certified, qualify for diverse spending goals and are committed to economic inclusion. Find out how TripleLift raises up the programmatic ecosystem at triplelift.com.
TripleLift is seeking a hunter-minded demand seller to join our Agency Partnerships team as a Sales Director. This senior-level role is responsible for driving revenue growth by identifying, qualifying, and closing new opportunities while deepening relationships across a mix of large agency holding companies and high-impact independent agencies. The ideal candidate is based in the Atlanta metropolitan area and brings a strong track record of success within the advertising and programmatic ecosystem.
This role requires a balance of new business development, strategic relationship management, disciplined pipeline ownership, and consistent activity tracking in Salesforce. As a Supply-Side Platform (SSP), success in this role means influencing investment decisions across advertisers, agencies, DSPs, and publishers by demonstrating the value of TripleLift’s formats, campaign performance, technology, and service.
Spanish-language fluency or bilingual experience is strongly preferred, as this role will support agency and client relationships where Spanish communication and cultural fluency are critical to success.
This position operates on a set of core principles that guide our work:
- Deliver Results/Win as a Team: You are highly goal-oriented and focused on exceeding key performance indicators. Your ability to consistently meet and exceed your targets will be critical to your success and the growth of our business.
- Embrace and Drive Change: We encourage bold, innovative ideas. We want you to identify new opportunities, challenge the status quo, and help shape the future of our agency partnerships.
- Own Your Piece, Know the Puzzle: You will take full ownership of your accounts and responsibilities. This means being proactive in solving problems, being accountable for your outcomes, and acting as a true owner of your business.
- Raise the Bar: We believe in setting a high bar for ourselves and our work. You will bring a meticulous approach to client interactions, internal processes, and data management, ensuring all aspects of your role are executed with precision.
Responsibilities:
- Lead Generation & Pipeline Management: Actively prospect and build a robust pipeline of new business opportunities across assigned agency holding companies and select independent agencies.
- Strategic Partnerships: Cultivate and expand relationships with key decision-makers at agencies, trading desks, DSPs, and advertisers. Understand their needs and strategically position our full suite of programmatic offerings (Native, CTV, Retail Media, OLV, and Data solutions).
- Operational Excellence: Maintain accurate and up-to-date client information, activities, and pipeline in Salesforce to ensure a clear overview of your business.
- Revenue Growth: Meet or exceed quarterly and annual revenue goals through a balanced focus on new business and expansion within existing accounts.
- Market Insights: Stay informed on industry trends and competitor activities to identify new opportunities and inform our business strategy.
- Solution Selling: Apply a consultative, value-based selling approach by aligning TripleLift’s solutions to client business objectives.
- RFP & Deal Development: Assess and pursue opportunities through RFPs, proactive pitches, and strategic partnerships.
- Network at industry-relevant functions to increase TripleLift’s visibility and connect with new clients.
- Effectively forecast monthly, quarterly, and annual sales
- Provide weekly updates to leadership on sales, leads, and the status of prospective project
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