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• CURRENT PENN STATE EMPLOYEE (faculty, staff, technical service, or student), please login to Workday to complete the internal application process. Please do not apply here, apply internally through Workday.

• CURRENT PENN STATE STUDENT (not employed previously at the university) and seeking employment with Penn State, please login to Workday to complete the student application process. Please do not apply here, apply internally through Workday.

• If you are NOT a current employee or student, please click “Apply” and complete the application process for external applicants.

Approval of remote and hybrid work is not guaranteed regardless of work location. For additional information on remote work at Penn State, see Notice to Out of State Applicants.

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POSITION SPECIFICS​

Penn State’s Office of Strategic Communications (the University’s central public relations and marketing division) seeks an innovative Visual Content Specialist to join its dynamic, award-winning creative services team. The successful candidate will contribute to the creative expression of the Penn State brand by producing multimedia content that inspires and engages key stakeholders and supports institutional and presidential priorities. We are seeking a candidate with a comprehensive understanding of the production process, including pre-production, production, and post-production stages.

The Visual Content Specialist will actively participate in the creative process from conception to completion, collaborating with members of the University Marketing and University Public Relations teams and consulting with Penn State stakeholders across academic, administrative, and research units.

Due to the in-person requirements associated with visual content production, this position is expected to be in the office five days a week.

Duties and Responsibilities:

• Assess project needs, requirements, goals, and deadlines
• Actively participate in project planning meetings and perform all aspects of pre-production, production, and post-production, including tracking project milestones
• Research and develop content, brainstorm script ideas, establish and communicate production schedules, conduct interviews, help produce and direct shoots, and help combine all components into compelling brand storytelling products
• Research and surface opportunities to tell the Penn State story through the University’s YouTube channel and other platforms
• Collaborate with the senior director of creative services and other team members to prioritize stories with the greatest potential for impact
• Track the effectiveness of creative content against goals and objectives
• Provide thorough, efficient, and clear communication to team members, leaders, and internal and external stakeholders throughout the production process
• Maintain knowledge of current industry trends (design, motion, storytelling and marketing), technology advancements, and the latest approaches in visual storytelling

The ideal candidate will:

• Have a firm understanding o