Digital Marketing AVP – Client and Prospect Offers

Morgan Stanley is a leading global financial services firm providing a wide range of investment banking, securities, investment management and wealth management services. The Firm's employees serve clients worldwide including corporations, governments and individuals from more than 1,200 offices in 43 countries. As a market leader, the talent and passion of our people is critical to our success. Together, we share a common set of values rooted in integrity, excellence and strong team ethic. Morgan Stanley can provide a superior foundation for building a professional career - a place for people to learn, to achieve and grow. A philosophy that balances personal lifestyles, perspectives and needs is an important part of our culture.

Position Summary:
The Wealth Management Marketing team is seeking an experienced Marketing Assistant Vice President (AVP) to support our Client Acquisition and Retention Offer Strategy. In this role, you will collaborate with partners in Marketing, Product, Legal, Risk, Analytics & Finance to launch new offers to E*TRADE prospects and clients.

The AVP will have a seat at the table to influence and innovate on our Offer strategy including but not limited to offer construct, marketing, and user experience. Successful candidates are detail oriented, organized, effective communicators with strong interpersonal skills. Experience coordinating numerous deliverables across large working groups is a must.

Responsibilities:

• Competitive Analysis: Provide regular updates on the promotional offer strategies of key competitors in and outside of the financial services industry. Highlight gaps and opportunities.

• Offer performance management: Partner with analytics teams on ongoing performance analysis. Leverage learnings for continual offer optimization.

• Program management: Lead bi-weekly meetings to communicate upcoming launches, keep deliverables on track and share performance analysis for continual program evolution.

• Offer Implementation: Own necessary launch materials including request forms, disclosure reviews and approvals.

Knowledge and Skills Required:

• B.A. or B.S. with a concentration in Marketing, Communications or English a plus.

• A minimum of 5-7 years of marketing experience, preferably in the financial services industry.

• Previous experience in marketing pricing and promotions a plus, but not required.

WHAT YOU CAN EXPECT FROM MORGAN STANLEY:

We are committed to maintaining the first-class service and high standard of excellence that have defined Morgan Stanley for over 89 years. Our values - putting clients first, doing the right thing, leading with exceptional ideas, committing to diversity and inclusion, and giving back - aren’t just beliefs, they guide the decisions we make every day to do what's best for our clients, communities and more than 80,000 employees in 1,200 offices across 42 countries. At Morgan Stanley, you’ll find an opportunity to work alongside the best and the brightest, in an environment where you are supported and empowered. Our teams are relentless collaborators and creative thinkers, fueled by their diverse backgrounds and experiences. We are proud to support our employees and their families at every point along their work-life journey, offering some of the most attractive and comprehensive employee benefits and perks in the industry. There’s also ample opportunity to move about the business for those who show passion and grit in their work.

Salary range for the position: $85,000 and $135,000 Yr. The successful candidate may be eligible for an annual discretionary incentive compensation award. The successful candidate may be eligible to participate in the relevant business unit’s incentive compensation plan, which also may include a discretionary bonus component. Morgan Stanley offers a full spectrum of benefits, including Medical, Prescription Drug, Dental, Vision, Health Savings Account, Dependent Day Care Savings Account, Life Insurance, Disability and Other Insurance Plans, Paid Time Off (including Sick Leave consistent with state and local law, Parental Leave and X Vacation Days annually), 10 Paid Holidays, 401(k), and Short/Long Term Disability, in addition to other special perks reserved for our employees. Please visit mybenefits.morganstanley.com to learn more about our benefit offerings.

Morgan Stanley's goal is to build and maintain a workforce that is diverse in experience and background but uniform in reflecting our standards of integrity and excellence. Consequently, our recruiting efforts reflect our desire to attract and retain the best and b