Marketing Service Offerings Manager- Energy Systems

EnerSys is a global leader in stored energy solutions for industrial applications. We have over thirty manufacturing and assembly plants worldwide servicing over 10,000 customers in more than 100 countries. Worldwide headquarters are located in Reading, PA, USA with regional headquarters in Europe and Asia. We complement our extensive line of Motive Power and Energy Systems with a full range of integrated services and systems. With sales and service locations throughout the world, and over 100 years of battery experience, EnerSys is the power/full solution for stored DC power products. 

What We’re Offering

• Paid time off plus paid holidays
• Medical/dental/vision insurance plan
• Life insurance, short/long term disability, tuition reimbursement, flex spending, and employee stock purchase plan
• 401K plan
• Culture: We value and strive for excellence in all that we do through innovative technology by creating long lasting relationships with our stakeholders, co-workers, and customers. We continentally strive to foster teamwork, engagement and enhance our employee’s skills and competence by providing appropriate training.

Compensation Range: 104,600-130,700 plus sales bonus 

Compensation may vary based on applicant's work experience, education level, skill set, and/or location.  

Job Purpose

The Marketing Service Offerings Manager plays a key role in shaping and driving EnerSys’ service marketing strategy across the Energy Systems business. This role is responsible for defining, positioning, and executing marketing programs that promote EnerSys’ service and lifecycle management portfolio, including installation, commissioning, preventive maintenance, energy management, and remote monitoring offerings. The successful candidate will collaborate across global marketing, product management, sales, and service operations to ensure that EnerSys’ service capabilities are clearly differentiated and aligned with customer needs in North America.

Essential Duties and Responsibilities

Service Portfolio Development
⦁    Define and manage the marketing strategy for EnerSys service offerings, including maintenance contracts, monitoring platforms (e.g., EnerSys Edge, PowerIQ), lifecycle services, and energy optimization programs.
⦁    Partner with Service and Product Management to identify opportunities for new or enhanced service offerings.
⦁    Develop go-to-market (GTM) plans and value propositions for new services or upgrades to existing programs.
Market Positioning & Messaging
⦁    Conduct market and competitor analysis to identify trends, customer pain points, and differentiation opportunities in the telecom, data center, and industrial segments.
⦁    Translate technical service capabilities into clear, compelling messaging and collateral that support EnerSys’ brand position as a trusted lifecycle partner.
⦁    Ensure messaging consistency across digital, sales, and customer-facing materials while tailoring positioning for the North American market.
Sales Enablement & Demand Generation
⦁    Partner with regional sales and channel teams to create service-focused campaigns, sales tools, presentations, and playbooks.
⦁    Develop content for web, social, and digital platforms to drive awareness and demand for EnerSys service offerings.
⦁    Support service revenue growth initiatives, including service bundling, renewals, and upsell programs.
Cross-Functional Collaboration
⦁    Work closely with Product Management, Global Marketing, Service Operations, and Finance to align on pricing, portfolio design, and profitability goals.
⦁    Act as the internal advocate for service marketing, ensuring that service value is represented across campaigns and new product launches.
⦁    Coordinate global service marketing initiatives and adapt them for North American execution.
Performance Tracking
⦁    Define KPIs to measure service marketing performance, lead conversion, and ROI.
⦁    Monitor campaign analytics and customer engagement to continuously optimize marketing effectiveness.

Qualifications

Education:
• Bachelor’s degree in Marketing, Business Administration, Engineering, or a related field.
• MBA preferred.
Experience:
• Minimum 7 years of experience in B2B marketing, preferably within energy storage, power systems, or industrial technology sectors.
• Experience managing service or solution portfolios in a global or matrixed organization.
• Strong understanding of lifecycle service models, maint