Strategic Associate Global Marketing Director, Core Lab Diagnostics Systems-Remote within EST or CST time zones

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Help us define, develop, and commercialize next-generation solutions for laboratory automation that will significantly improve laboratory productivity and patient outcomes globally!​

Our Diagnostics portfolio is comprised of in-vitro diagnostic products and services that we offer to healthcare providers in the fields of laboratory diagnostics and point-of-care diagnostics. Serving a broad selection of diagnostic test settings – from centralized reference and hospital laboratories to critical care, emergency departments, and physician office laboratories – our comprehensive portfolio covers a range of testing disciplines, including immunochemistry, hematology, coagulation, urinalysis, blood gas analysis, and molecular tests. In addition, our Diagnostics product range also includes our automation portfolio for efficient workflow solutions for laboratories and informatics products that are integrated with our offerings to improve the productivity of our customers.

Our diagnostics business is currently undergoing a significant transformation, and we are seeking strategic marketing leaders like you to join us in defining and executing our vision at Siemens Healthineers. This is a unique opportunity for a fully remote director-level individual contributor in strategic global marketing.

As a Strategic Senior Global Marketing Manager, you will have a pivotal role in supporting our industry-leading Atellica portfolio, designed for labs of all sizes. If you are enthusiastic about making a meaningful impact in the field of laboratory diagnostics and believe that you possess the qualities to excel in this position, we encourage you to apply for this opportunity at Siemens Healthineers.

Your role:

• Full Product Ownership: From defining the product to launching it, creating go-to-market strategies, establishing commercial positioning, and executing related campaigns.  
• Customer and Market Insights: Develop insights into customers to become an expert on Atellica systems for various customer targets (such as laboratorians, hospital administration, reference labs, ministries of health, etc.), gaining valuable insights to contribute to the overall CLS business strategy.
• Competitive Sales Strategies: Understand the competition's offerings and equip commercial organizations with the right positioning and tools to differentiate the product(s) effectively and profitably, adding value to the customer.
• Product Definition: Ensure that the development team is guided by appropriate Customer Requirements/Design Inputs. Use market research, customer feedback, zone input, and other methods to ensure the delivery of profitable and unique products to the market. 

Your expertise:

• Must have Core Lab Diagnostics industry and systems experience to be considered for this opportunity.
• Minimum 7+ years of progressive experience in marketing and product management, ideally with comprehensive experience ranging from conducting market research, developing product portfolio requirements, supporting new product development and launches, creating campaigns, developing impactful sales messaging/materials, and providing training
• Global perspective - preferably with global experience or the ability to effectively work across multiple countries.
• Customer-focused - Emphasizing the ability to translate customer insights into actionable steps and product requirements.
• Collaborative - Capable of working cross-functionally and influencing across various departments/functions.
• Effective Communicator - Outstanding communication skills to deliver messages to diverse audiences
• Organized - Skilled in managing multiple projects simultaneously to drive them to completion; Keeping track of project statuses and proactively reporting as necessary
• Bachelor's degree in business, life sciences, engineering, or a related technical field. An MBA is preferred
• Willingness to travel up to 20%

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Who we are: We are a team of more than 73,000 highly dedicated Healthineers in more than 70 countries. As a leader in medical technology, we constantly push the boundaries to create better outcomes and experiences for patients, no matter where they live or what health issues they are facing. Our portfolio is crucial for clinical decision-making and treatment pathways.

How we work: