Partner Marketing Manager

At Arctic Wolf, we're not just navigating the cybersecurity landscape - we're redefining it. Our global team of dedicated Pack members is driving innovation and setting new industry standards every day. Our impact speaks for itself: we've earned recognition on the Forbes Cloud 100, CNBC Disruptor 50, Fortune Future 50, and Fortune Cyber 60 lists, and we recently took home the 2024 CRN Products of the Year award. We’re proud to be named a Leader in the IDC MarketScape for Worldwide Managed Detection and Response Services and earning a Customers' Choice distinction from Gartner Peer Insights. Our Aurora Platform also received CRN’s Products of the Year award in the inaugural Security Operations Platform category. Join a company that’s not only leading, but also shaping, the future of security operations. 

Our mission is simple: End Cyber Risk. We’re looking for a Partner Marketing Manager to be a part of making this happen.

About the Role

The Partner Marketing Manager is a self-sufficient, strategic marketer responsible for leading programs and initiatives that deepen engagement with Arctic Wolf’s most invested partners and elevate their experience across the partner lifecycle. This role drives meaningful, high-impact engagement among executive, technical, and sales audiences through signature programs such as Partner Jam (Global Partner Week), the Partner Advisory Council, and the Partner Champions Club.

Reporting to Director, Global Partner Marketing, the ideal candidate combines executive presence and communication, strong product and business acumen, and operational excellence with a creative, “builder” mindset. Balancing strategy and execution, this person will:

• Strengthen partner loyalty through deeper connection, recognition, and access.

• Translate engagement insights into strategic decisions that shape channel investments and benefits.

• Equip internal and external teams with scalable, high-value engagement frameworks that redefine what it means to partner with Arctic Wolf.

Responsibilities

Lead high-impact partner programs that strengthen relationships and elevate the partner experience

• Own strategy and execution for flagship engagement programs, including Partner Jam (Global Partner Week), Partner Advisory Council, and Partner Champions Club.

• Align cross-functional and executive stakeholders across Channel, Product, Customer Success, and Sales to drive cohesive event strategy, content, and follow-up.

• Deliver consistent, high-impact partner experiences through thoughtful planning, communication, and vendor management.

• Manage and report on program budgets to ensure investments deliver measurable partner and business results.

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Transform partner engagement into a strategic growth engine

• Partner with the Lifecycle & GTM Manager to translate lifecycle strategy into actionable engagement programs and communications.

• Leverage engagement data and insights to grow Arctic Wolf’s most committed partners and inform benefit design, channel growth strategy, and program investments.

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Deepen partner loyalty, advocacy, and community connection

• Design exclusive experiences that recognize and engage top-performing partners while reinforcing the value of partnership.

• Integrate incentives, gamification, and communications strategies that drive participation and advocacy.

• Build scalable playbooks that regional and global teams can replicate to deliver consistent, high-value engagement.

Advance Arctic Wolf’s partner-first strategy

• Define and measure engagement health, sentiment, and advocacy to track success and guide continuous improvement.

• Collaborate across Channel Leadership, Growth & Revenue Marketing, Global Partner Marketing, Enablement, and Operations to align engagement programs into a unified partner experience strategy.