Creative Director / Head of Creative (In-House)

Company Description

Fortune Brands Innovations, Inc. is an industry-leading innovation company focused on creating smarter, safer and more beautiful homes and improving lives. Our driving purpose is that we elevate every life by transforming spaces into havens. We believe our work and our brands can have incredibly positive impacts for not just our business and shareholders, but for people and the planet, too. When you join Fortune Brands, you become part of a high-performing team who are empowered to think big, learn fast and make bold decisions. We support an inclusive and diverse culture where everyone is encouraged and empowered to be their authentic selves, and where our differences and unique perspectives are a key strength. Explore life at Fortune Brands here.

Job Description

As a Creative Director, you will guide, manage, and elevate the creative function across Fortune Brands, bringing bold ideas to life through brand campaigns, digital content, retail experiences, packaging, and more. You will guide a multidisciplinary in-house team while helping to shape a modern creative model that acts as a strategic partner to Brands, Products, Channel Marketing, Sales, and Consumer Insights. Your work will influence everything from top-of-funnel storytelling to execution across eComm, social, and channel marketing platforms.

You’ll be instrumental in establishing a strategic approach—one that integrates creative thinking early in the process and delivers concept-to-execution work that resonates with consumers and drives business results. This role requires a creative with strong agency or in-house concepting experience, who can move seamlessly from ideation through production while mentoring a collaborative, high-performing team.

We value creative leaders who can Think Fast, using insights and trends to guide smart, timely decisions; Work It Together, collaborating across disciplines to align creative efforts with strategic priorities; and Make the Hard Call, balancing vision and practicality to drive quality, clarity, and results.

POSITION LOCATION:This position is eligible for a hybrid schedule based out of Deerfield, IL. Effective fall 2025, Fortune Brands will transition to a new world-class campus in Deerfield, bringing together associates from across our U.S. offices, brands, and functions. The campus will offer vibrant workspaces for collaboration, along with amenities for dining, onsite daycare, fitness and recreation.

What you will be doing:

Creative Leadership

• Define and champion the creative vision across a portfolio of home, outdoor, and security brands.
• Guide and manage concept development and storytelling across digital, social, video, eComm, packaging, retail, and experiential channels.
• Build a culture of bold, inclusive, insight-led creative—raising the standard across the in-house team and agency partners.
• Act as a brand steward, ensuring consistency, quality, and resonance in all consumer-facing work.
• Serve as the creative lead for major campaigns and launches, from ideation through production.

Strategic Partnership & Collaboration

• Partner with Brand and Channel Marketing, Product, Sales, and Insights teams to build consumer-led creative strategies that resonate and perform.
• Collaborate with strategy and operations to establish smooth creative intake, briefing, and review processes.
• Contribute to the internal agency structure, supporting workflow optimization and cross-functional alignment.
• Guide, manage, and participate in creative reviews with a focus on clarity, quality, and shared goals.

Innovation & Execution

• Embrace emerging creative technologies, including GenAI, to elevate ideation, content creation, and team capabilities.
• Leverage performance data and consumer insights to improve creative relevance and outcomes.
• Promote a culture of continuous learning through team showcases, innovation sprints, and shared best practices.
• Provide constructive direction and clear feedback throughout the creative development process.

Team Leadership & Growth

• Manage, mentor, and develop a talented creative team across design, copy, video, and content disciplines.
• Foster a supportive, high-performance environment that values diversity of thought, experimentation, and shared success.
• Identify future needs, including creative opportunities by business unit as the function scales.
• Present creative strategies and campaigns to senior stakeholders with confidence and clarity.

Qualifications

• Bache